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Blog posts tagged “Corporate Reputation”

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The events of 2016 have underscored just how volatile, complex and ambiguous the world is today. Drawing on insights that we have collected around the world from thousands of interviews and engagements with stakeholders and consumers, we take a look at the global shifts that will continue to shape the world for leadership organizations in 2017.   A Polarized World History now confirms that we live in a fractured world with people polarized in their views on many issues and...
On November 9 we hosted a webinar discussion titled "Managing Trust Risk: Insights from a Global Consultation with Corporate Affairs Practitioners."  The trust deficiency that many businesses are facing is an underlying threat to their license to operate, that also undermines the reputation equity. Trust has become such a critical strategic issue that it needs to be fully integrated as part of risk management, and this evolution has reshuffled the cards for corporate affairs practitioners. Managing trust risk requires a...
This article was originally published on ESOMAR's RW Connect blog. The Nature of Expectations In recent years there has been a growing concern amongst research buyers regarding the usefulness and reliability of opinion polls, in general, and the predictive adequacy of attitudinal metrics, in particular. With the growing use of big data, many clients are questioning the ability of stated attitudes or ratings of corporate reputation to shape stakeholders’ behaviour. Many are expecting research to predict specific behaviours, similar to the...
This is the final blog post of a series of three focusing on the financial services sector seven years on from the financial crisis. After quantifying the loss of public trust in banks and financial institutions and exploring how the industry has lost touch with its societal role in different parts of the world, we are now completing this series by looking for lessons from other sectors on how the financial services industry can  improve its CSR performance and build pathways...
On May 28th, GlobeScan and SustainAbility hosted a webinar to discuss the results of the 2015 edition of the GSS Sustainability Leaders Report. After 21 years, the GlobeScan/Sustainability Leaders Report is the longest-running survey of its kind examining experts' views of the current state of sustainability leadership. In our latest survey, we analyzed the viewpoints of over 800 sustainability experts to answer a number of pressing questions, including: Which companies, NGOs and national governments do experts believe are leading the sustainability agenda? What...

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The rise of social media has been quick, powerful and unprecedented. It has torn through the fabric of our global society and continues to redefine the way we understand the world, with its magnetism holding our minds hostage in a seemingly perpetual desire for more. What makes social media such an irresistible force? The answer lies in our inherent need to connect and conform to those around us. For the first time in human history, we have gained the ability...
On Wednesday, February 11th we hosted a webcast titled: Risk & Reputation: Trends From Digital Analytics & Primary Research: A Data-Rich Conversation with GlobeScan and Polecat. Presenters Chris Coulter and Christophe Guibeleguiet, co-CEOs of GlobeScan, and Yasmin Crowther, Head of Strategic Research and Bronwyn Kunhardt, Managing Director at Polecat, took participants through a lively and evidence-rich discussion on corporate risk and reputation. Drawing on GlobeScan's primary research (GlobeScan Radar) and Polecat's digital analytics (MeaningMine), the webinar explored key trends in risk, issues and leadership...

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As we did at the beginning of last year, we share our forecasts for key trends in 2015, examine the challenges that these present for business, and anticipate how organizations are likely to respond. This year, we asked four of our Directors – Femke de Man, Caroline Holme, James Morris and Eric Whan – to focus on a single trend they foresee manifesting in 2015. These themes will be examined more fully in our January 15 webinar. (For more details...
As we enter the final weeks of the year, we take a look at our forecast trends from this time last year. How have our seven predictions for 2014 panned out? 1. Inequality and vulnerability. We forecast increased global concern about inequality, which has been borne out in our Radar study of citizens around the world, as well as post-Davos conversations and the huge debate around Thomas Piketty’s book, Capital in the 21st Century. And Oxfam’s analysis shows the richest 85...
This article was originally published on GreenBiz.com, as part of our Proof Points blog series. Transparency is a key driver of corporate reputation, but it is also an area in which companies commonly underperform. There is increasing external and internal pressure on organizations to become more transparent, not only from customers and employees, but also from other stakeholders such as investors, media and regulators. Stakeholders need evidence that environmental and human rights risks are being systematically managed. But too much disclosure also can create...

The GlobeScan Espresso Blog offers weekly insight from GlobeScan team members, based on our expertise in stakeholder intelligence and engagement, as well as client experience, and supported by our unique global trends archive.

The Featured Finding offers a weekly insight from GlobeScan's unique global survey data archive. Every Friday, we share and interpret a topical finding from one of GlobeScan's most recent studies conducted among global publics or key opinion formers, focusing on business in society, the environment, the economy, industry reputation and global trends. You can also view all the Featured Findings published since 2010 by topic and geography
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