evidence and ideas. applied

Header---Espresso-Blog

With all that has happened over the past 12 months, it felt appropriate to include this Star Wars reference in the title of this blog. Far from being gratuitous, I use it to highlight the positive reaction that many businesses have had to the significant political shocks and instability that we have been witnessing. In BSR and GlobeScan’s ninth annual Sustainable Business Survey, a majority of corporate sustainability professionals say they are confident that their companies will stay the course on...
GlobeScan and SustainAbility were delighted to host a webinar on June 28 to discuss the results of The 2017 Sustainability Leaders Survey. The Sustainability Leaders Survey is the largest and longest-running survey of its kind and has tracked expert opinions on sustainable development leadership for 20 years. The discussion was lively and insightful. The five exceptional thought leaders shared insights, discussed survey findings and answered your questions on the current and future state of sustainability leadership: Mike Barry, Director of...
Mark Lee & Eric Whan presenting findings from The 2017 Sustainable Leaders Survey during a keynote at Sustainable Brands ’17 in Detroit. Image © Sustainable Brands.   Mid-May 2017, more than 2,000 sustainability professionals gathered in Detroit for the annual Sustainable Brands conference. SB’17 Detroit’s theme Redefining the Good Life was designed to let delegates explore “how redefined societal aspirations are transforming the way brands deliver value for their customers.” During the opening night plenaries, Eric Whan of GlobeScan and Mark Lee...
  Recognized as the most sustainable company in Latin America, Brazilian cosmetics manufacturer Natura is about to become a global player. It has offered €1 billion to L’Oreal for the acquisition of The Body Shop. The deal, set to be finalized by the end of this year, will solve one of Natura’s biggest challenges: how to scale up faster in the developed markets of Europe and the United States. Natura’s admiration for The Body Shop began a long time ago. The...
During the US Presidential campaign, the then-candidate Donald Trump consistently touted his business credentials as an asset for how he would be successful as the nation’s Chief Executive. We have now experienced the Trump administration for over 60 days, and it is interesting to assess the manner in which he is governing compared to what we know to be the tenets of successful corporate leadership. Leaving aside any perceptions about the policy ideas expressed by the administration, it is curious...
On March 15 we jointly hosted a webinar with Sustainable Brands and PepsiCo titled "Purposefully on Purpose: How Purpose Can Build More Societal Trust in Business." Moderated by GlobeScan co-CEO Chris Coulter, and joined by GlobeScan Director James Morris and Sustainable Brands CEO KoAnn Skrzyniarz, Jon Banner, Executive Vice President, PepsiCo, provided his perspective on PepsiCo’s Performance with Purpose journey over the past decade including how to deliver and scale positive social outcomes through a company’s business strategy. Jon leads PepsiCo’s global...
On March 15 we jointly hosted a webinar with Sustainable Brands and PepsiCo titled "Purposefully on Purpose: How Purpose Can Build More Societal Trust in Business." The degree to which brands are embracing Purpose is growing and revolutionizing what a company can and should stand for. Chris Coulter, CEO of GlobeScan, moderated a discussion with three remarkable thought leaders: James Morris, Director, GlobeScan: James presented key insights from a global consumer study on understanding, expectations and opportunities for Purpose. Watch James'...
On March 15 we jointly hosted a webinar with Sustainable Brands and PepsiCo titled "Purposefully on Purpose: How Purpose Can Build More Societal Trust in Business." Moderated by GlobeScan co-CEO Chris Coulter, and joined by GlobeScan Director James Morris and PepsiCo EVP Jon Banner, Sustainable Brands CEO KoAnn Skrzyniarz reflected on the suite of SB 2016 conferences which focused on the theme of “Activating Purpose”. Uniquely placed to provide insight on the inspiring ways that brands are activating their purpose, KoAnn provided a perspective...
At the GreenBiz 17 conference held in Phoenix, Arizona on Feb 14-16, 2017, GlobeScan co-CEO Chris Coulter shared some new data from the 20th annual GlobeScan Radar program, the global public opinion study tracking societal views and expectations of business by consumers across over 20 countries. This annual survey measures and understands citizens’ expectations, attitudes and perceptions of business and its role in society. In the full video of Chris' plenary below, where he also drew on findings from the GlobeScan/SustainAbility Survey, hear how...
In September 2016, GlobeScan was excited to partner with Hewlett Packard Enterprises (HPE) to deliver the fourth Living Progress Exchange (LPX). Building on the success of previous LPXs we went a step further with the latest version by holding an online dialogue simultaneously with an in-person panel at the GreenBiz VERGE conference. Our preparation and planning paid off as we were able to drive a very interesting discussion on the opportunities for and challenges of leveraging the Internet of Things (IoT)...

The GlobeScan Espresso Blog offers weekly insight from GlobeScan team members, based on our expertise in stakeholder intelligence and engagement, as well as client experience, and supported by our unique global trends archive.

The Featured Finding offers a weekly insight from GlobeScan's unique global survey data archive. Every Friday, we share and interpret a topical finding from one of GlobeScan's most recent studies conducted among global publics or key opinion formers, focusing on business in society, the environment, the economy, industry reputation and global trends. You can also view all the Featured Findings published since 2010 by topic and geography
FOLLOW US ON TWITTER: @GLOBESCAN