Methodology

The following table gives more details of the methodologies used in each of the 5 countries.

Country

Sample size (unweighted)

Field dates

Sample frame

Survey methodology

Type of sample

Brazil

1001

July 25 – July 28, 2008

18+

Telephone

Urban1

Great Britain

1015

July 02 – July 03, 2008

18+

Telephone

National

India

1415

July 04 – July 07, 2008

18+

Telephone

Urban2

South Korea

1037

July 22, 2008

19+

Telephone

National

United States

1002

July 10 – July 13, 2008

18+

Telephone

National

1 In Brazil the survey was conducted in Belo Horizonte, Brasília, Curitiba, Porto Alegre, Recife, Rio de Janeiro, Salvador, and São Paulo, representing 15% of the total national adult population.
2 In India the Survey was conducted in to major metropolitan/urban areas of Andhra Pradesh, Bihar, Chhattisgarh, Delhi, Gujarat, Haryana, Karnataka, Kerala, Madhya Pradesh, Maharashtra, Orissa, Punjab, Rajasthan, Tamil Nadu, Uttar Pradesh and West Bengal representing 26% of national adult population.



 

GlobeScan's Research Partners

CountryResearch Institute Location
BrazilMarket Analysis Brazil Florianópolis, Brazil
Great BritainICM Direct London, UK
IndiaMarkelytics Bangalore, India
South KoreaDongseo Research Seoul, South Korea
USAOpinion Research Research New Jersey, USA



 

Questionnaire

1.

How strongly do you agree or disagree that China is to blame for…ROTATE ORDER OF STATEMENTS

01 Strongly agree
02 Somewhat agree
03 Somewhat disagree
04 Strongly disagree

VOLUNTEERED (DO NOT READ)

05 Depends / Neither agree nor disagree
99 DK/NA

A.    Rising food prices

B.    Rising energy prices, including for petrol/gasoline

C.    Climate change, otherwise known as global warming

2. As you may know, the Chinese economy has grown significantly over recent years, resulting in a major increase in the number of Chinese goods available for purchase throughout the world.

How do you think that China’s economic growth has affected the standard of living of you and your family – would you say that it has…?

01 Improved our standard of living
02 Reduced our standard of living
03 Made no difference

VOLUNTEERED (DO NOT READ)

99 Don’t Know / Not sure

3.

I would now like you to think about your country’s relationship with China. Do you consider China to be…

01 More of an ally than a threat
02 More of a threat than an ally

VOLUNTEERED (DO NOT READ)

03 Neither a threat nor an ally
99 Don’t Know / Not sure

4.

To what extent do you agree or disagree that the Chinese people are: ROTATE ORDER IN WHICH ATTRIBUTES ARE ASKED

01 Strongly agree
02 Somewhat agree
03 Somewhat disagree
04 Strongly disagree

VOLUNTEERED (DO NOT READ)

05 Depends / Neither agree nor disagree
99 DK/NA

A. Free

B. Modern

C. Like me
D. Oppressed
E. Friendly