GlobeScan

evidence and ideas. applied.

Greendex 2009: Consumer Choice and the Environment – A Worldwide Tracking Survey – Highlights Report

Report
13/05/2009

National Geographic has partnered with GlobeScan to develop an international research approach to measure and monitor consumer progress towards environmentally sustainable consumption.

In this second annual survey the findings show an increase in environmentally friendly consumer behavior in 13 of the 14 countries that were surveyed in both 2008 and 2009. This year’s survey added consumers from three countries, for a total of 17.

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