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We are pleased to invite you to attend a special GlobeScan and BBMG webinar on October 10 @ 11am New York / 4pm London / 8am San Francisco titled: Brand Purpose in Divided Times - Four Strategies for Brand Leadership One of the greatest challenges facing brands today is the ability to connect deeply with consumers. This is particularly difficult in a context of low trust in business, shifting consumer expectations and more choice in a global economy. In order for brands to...
On September 12, GlobeScan hosted a webinar with the International Council on Mining and Metals (ICMM) to explore the latest perspectives on opportunities and challenges facing the sector. ICMM's CEO Tom Butler and Research Manager Fernanda Diez were joined by GlobeScan co-CEO Chris Coulter and Associate Director Lionel Bellier for a lively and evidence-rich discussion on the mining industry’s progress towards sustainable development, and the role of ICMM in channelling industry leadership in responsible business practices. Drawing on GlobeScan's primary research amongst ICMM’s stakeholders the...
More deeply understanding some of the key challenges facing young people across North America, Latin America and the Caribbean is in line with Scotiabank’s new strategy to invest 70% of its philanthropic support to organizations that help young people in the community. To help assess the state of health & well-being and education of young people in these communities, we worked in partnership with Scotiabank and an advisory council of leading external experts on key issues impacting young people to develop...
On behalf of Unilever and GlobeScan, we are pleased to invite you to attend a special webinar on 3 October 2017 at 11:00 New York / 16:00 London for a conversation with Sue Garrard, EVP, Sustainable Business & Communications from Unilever. In a conversation moderated by Chris Coulter, co-CEO of GlobeScan, Sue will talk about where Unilever has come from, where the company is now and the future of sustainable business including the challenges and successes encountered along the way. We’ll...
GlobeScan has been tracking global public perceptions and engagement around climate change since 1998. We have also convened consumers and stakeholders through focus groups, interviews, and events to understand key opinions, barriers, and opportunities around climate action. Through all these years of research, a common and frustrating theme has emerged: climate change has a major PR problem, and it’s not necessarily getting any better. For global corporations, governments, and civil society organizations to be able to take the urgent action...
On July 27, we hosted a webinar with SIGWATCH titled: Saint, Sinner or Change Maker? Measuring the Impact of NGOs on Corporate Reputation It’s a truism that today’s NGOs are political weather-makers across a wide range of issues. From the environment and consumerism to human rights and animal welfare, we see corporations often struggling with NGO-led public policy storms nationally and globally. What is the effect of NGO campaigns on corporate reputation? Are they affecting public trust in NGOs versus business, and...
With all that has happened over the past 12 months, it felt appropriate to include this Star Wars reference in the title of this blog. Far from being gratuitous, I use it to highlight the positive reaction that many businesses have had to the significant political shocks and instability that we have been witnessing. In BSR and GlobeScan’s ninth annual Sustainable Business Survey, a majority of corporate sustainability professionals say they are confident that their companies will stay the course on...
Among global publics, the US has never been the most popular country, at least in terms of the way people view the impact it has on the world. We know this because of the long-term tracking survey GlobeScan has conducted with the BBC World Service since 2005. In our latest global country poll for the BBC World Service, the US showed the most substantial decline in ratings out of all the countries polled this year.   In 2012, the US was...
  The march towards the implementation of the SDGs is gaining traction. An ever-growing network of stakeholders is willing to join forces to tackle these 17 societal challenges. Because the Goals relate to global problems that have a real impact on each of us as human beings, directly or indirectly, it is revealing to reflect on the idea of global citizenship and how it is progressing among the public. Continue reading this article at UNESCO.org   Please feel free to comment on this...
Tagged in: SDGs
GlobeScan and SustainAbility were delighted to host a webinar on June 28 to discuss the results of The 2017 Sustainability Leaders Survey. The Sustainability Leaders Survey is the largest and longest-running survey of its kind and has tracked expert opinions on sustainable development leadership for 20 years. The discussion was lively and insightful. The five exceptional thought leaders shared insights, discussed survey findings and answered your questions on the current and future state of sustainability leadership: Mike Barry, Director of...

The GlobeScan Espresso Blog offers weekly insight from GlobeScan team members, based on our expertise in stakeholder intelligence and engagement, as well as client experience, and supported by our unique global trends archive.

The Featured Finding offers a weekly insight from GlobeScan's unique global survey data archive. Every Friday, we share and interpret a topical finding from one of GlobeScan's most recent studies conducted among global publics or key opinion formers, focusing on business in society, the environment, the economy, industry reputation and global trends. You can also view all the Featured Findings published since 2010 by topic and geography
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RT @SustAbility: What makes a strong leader in sustainability? @erbinstitute digs into the GlobeScan-Sustainability Leaders Survey https://…