On March 15 we jointly hosted a webinar with Sustainable Brands and PepsiCo titled “Purposefully on Purpose: How Purpose Can Build More Societal Trust in Business.”
Moderated by GlobeScan co-CEO Chris Coulter, and joined by GlobeScan Director James Morris and Sustainable Brands CEO KoAnn Skrzyniarz, Jon Banner, Executive Vice President, PepsiCo, provided his perspective on PepsiCo’s Performance with Purpose journey over the past decade including how to deliver and scale positive social outcomes through a company’s business strategy. Jon leads PepsiCo’s global communications across all business units and global sectors, driving integrated multimedia strategies to achieve key business objectives and engage with global stakeholders. Jon is a pioneer in the digital and social media space and has more than two decades of journalism experience.
Watch Jon Banner’s presentation: (14mins)
download the full webinar slides
watch the full webinar recording
