Our Insights

Keep up to date with our latest news, webinars, and reports.

Keep up to date with our latest news, webinars, and reports.

  • Reset

Webinar | Helping Canadian Consumers Make More Sustainable Choices During Tough Economic Times

Globally, knowledge of all ethical and responsible product labels increased from 76% to 82% between 2021 and 2023. In Canada, overall awareness of the Fairtrade Mark is up 15 percentage points from 2021, from 42% to 57%, with trust increasing to 85%. This demonstrates that consumer awareness of ethical labels is continuing to rise as consumers increasingly look to brands and retailers to provide ethically sourced products. Add to this that nearly six in ten Canadians are willing to pay … “Webinar | Helping Canadian Consumers Make More Sustainable Choices During Tough Economic Times”

2023 Sustainability Leaders | Report & Webinar

About the 2023 Sustainability Leaders Survey Findings from the 2023 Sustainability Leaders Survey, by GlobeScan and The SustainAbility Institute by ERM, finds that sustainability leadership is increasingly measured by the integration of sustainability into business strategy. This year’s findings draw from more than 500 sustainability experts who once again came together from over 60 countries. At the mid-point of 2023, the global economy is still feeling the ripple effects of the COVID-19 pandemic, the war in Ukraine continues changing geopolitical … “2023 Sustainability Leaders | Report & Webinar”

Webinar | The Future of Joint Corporate Advocacy for Sustainability

Corporate advocacy for sustainability is becoming an important dimension of being a sustainable company. This coincides with rising public expectations for companies to advocate for people and planet. Leading companies and global non-governmental organizations (NGOs) are increasingly working together on joint advocacy initiatives in the pursuit of achieving shared sustainability goals. On 22nd June 2023, GlobeScan and WWF hosted a webinar to explore how we can harness the power of joint advocacy to deliver positive impact. We shared insights on … “Webinar | The Future of Joint Corporate Advocacy for Sustainability”

Webinar | Helping Consumers Make More Sustainable Choices During Tough Economic Times

It’s been well documented that most people these days have high awareness of and concerns about sustainability issues. Yet far fewer are actually reflecting those values in their purchasing behaviour. How can we bridge this so-called ‘aspiration-action gap’, especially in the current global financial situation? On 6 June 2023, GlobeScan and Fairtrade International hosted a webinar to explore consumers’ aspiration-action gap, the role of certifications in bridging this, and consumer expectations on which types of organisations are responsible for protecting … “Webinar | Helping Consumers Make More Sustainable Choices During Tough Economic Times”

Webinar | The Future of Business-NGO Collaboration

Businesses are under more pressure to shift faster on sustainability – from radical activism to ESG demands and public greenwashing accusations. Meanwhile NGOs, though publicly trusted, are under more pressure to demonstrate impact and engage effectively with governments whilst, too, navigating increasingly polarised environments. At this moment of change, a new form of Business–NGO relationship is emerging – less confrontational and increasingly effective for accelerating positive impact. On April 19, GlobeScan and SIGWATCH hosted a webinar to explore these shifts. … “Webinar | The Future of Business-NGO Collaboration”

Join Our Stakeholder Community

GlobeScan is an independent, employee-owned insights consultancy whose mission is to help co-create a more sustainable and equitable future. We work with large companies, NGOs and multi-lateral organizations to help them better understand and respond to stakeholder expectations and societal issues.

The only way we can do this effectively is through the generous participation of our expert community in our research projects. In return, we will share exclusive reports, invite you to interesting webinars and make donations to One Tree Planted, a leading reforestation charity.

Are you interested in our work? To get involved join our expert community where your opinions will help shape the direction of some of the most influential organizations in the world.

Webinar | The Future of Water: Insights to Help You Stay Ahead of What’s Next

Ahead of the upcoming UN Water Conference in New York City on March 22‒24, GlobeScan, Circle of Blue, and WWF hosted a webinar to share their latest trends, insights, and analysis to help better understand future dynamics and the implications for business and government around the global water agenda. Following an overview of contextual consumer and stakeholder insights on water by Perrine Bouhana, Director, GlobeScan, the webinar featured a panel discussion and Q&A with the following senior water agenda leaders, … “Webinar | The Future of Water: Insights to Help You Stay Ahead of What’s Next”

Webinar | Preparing for 2023: A Special GlobeScan Trends Briefing

Planning for the year ahead feels more important than ever – after the past few years of volatility, our clients and partners have found it even more critical to get ahead of the predictable issues and opportunities. That’s why we ran this review of major upcoming trends for 2023 – identifying not just issues but opportunities and guidelines that help build confidence for how we can act in the year ahead. Of course, we have our work cut out – … “Webinar | Preparing for 2023: A Special GlobeScan Trends Briefing”

Webinar Series | Healthy & Sustainable Living 2022: Engaging Consumers in Sustainability

One of the most challenging aspects of sustainability continues to be how to best engage and mobilize consumers in sustainable living. Watch recordings from our recent regional webinars to explore findings from the Healthy & Sustainable Living 2022 research study, a program to help organizations engage consumers on wellness and sustainability issues and enable healthy and sustainable lifestyles. Our annual survey of almost 30,000 people across 31 markets helps brands understand shifting preferences and behaviors related to healthy and sustainable living, … “Webinar Series | Healthy & Sustainable Living 2022: Engaging Consumers in Sustainability”

Webinar | Changing Food Choices: Consumers’ Responses to COVID, Cost of Living and Climate

Every two years, the Marine Stewardship Council (MSC) and GlobeScan conduct the largest seafood consumer survey in the world, engaging over 25,000 consumers in 23 markets. On Thursday, November 17th, 2022 we hosted three global webinars to explore results of this year’s study, as well as highlights from GlobeScan’s Healthy and Sustainable Living consumer survey. Each webinar looked at global data and focused on specific regional results, with insights from regional thought leaders. Our Americas webinar featured: Sylvain Charlebois, Professor, Food Distribution and Policy, Faculty of Management … “Webinar | Changing Food Choices: Consumers’ Responses to COVID, Cost of Living and Climate”

Webinar Series | Navigating the Nature Agenda: Consumer and Stakeholder Insights

GlobeScan hosted a webinar series to share key findings and powerful insights from our shared research program, Navigating the Nature Agenda. GlobeScan’s insights are based on two global consultations with stakeholders and the public on the state of nature and biodiversity, the roles of key actors and their performance. Our research also identifies good practices and actions that define business leadership for advancing the nature agenda. In total, 423 expert stakeholders across sectors and 90 countries and 11,000 consumers from … “Webinar Series | Navigating the Nature Agenda: Consumer and Stakeholder Insights”

Webinar | The Shifting Role of Business in a VUCA World

Geopolitics, climate change, inflation, food security, inequality, ESG, generational change, low trust: the list of issues that business is being called upon to provide more leadership continues to grow both in scope and intensity. Are we at a new inflection point for the role of business in society? On September 19, AB InBev and GlobeScan hosted a hybrid in-person and online event focused on the shifting role of business in a volatile, uncertain, complex, and ambiguous (VUCA) world. Chris Coulter, … “Webinar | The Shifting Role of Business in a VUCA World”

The 2022 GlobeScan / SustainAbility Leaders Survey | Report & Webinar

About the 2022 Sustainability Leaders Survey Findings from the 2022 Sustainability Leaders Survey, by GlobeScan and The SustainAbility Institute by ERM, finds that sustainability leadership is increasingly being measured by evidence of action, impact, and above all the integration of sustainability into business strategy. This year’s findings draw from more than 700 sustainability experts who once again came together from over 70 countries. Just as the pandemic begins to feel more under control, a new disruption hit the world in … “The 2022 GlobeScan / SustainAbility Leaders Survey | Report & Webinar”

Sustainability for Ukraine | Global 24-hour Web-a-Thon on the Future of Sustainability and Fundraiser for Civil Society in Ukraine

Please join a global 24-hour web-a-thon on the future of sustainability and fundraiser for civil society in Ukraine – June 21 The war in Ukraine comes on top of a deluge of unprecedented global events that threaten to turn back progress on the United Nations (UN) Sustainable Development Goals (SDGs) and undermine the well-being of people and the environment around the world. Starting on June 21, at 08.00 EST / 13:00 BST, the global sustainability community is coming together for … “Sustainability for Ukraine | Global 24-hour Web-a-Thon on the Future of Sustainability and Fundraiser for Civil Society in Ukraine”

Case Study Series | Communicating Food Sustainability Information to Consumers

Under the umbrella of the One Planet Network Consumer Information Programme, GlobeScan has worked with UNEP and WWF to develop a research project to improve our understanding of how the provision of sustainability information can influence consumers’ food choices. The aim of the project is to support the development of effective food sustainability information tools by documenting best practices in communicating food sustainability credentials to consumers. A series of eleven case studies have been published showcasing approaches by companies and … “Case Study Series | Communicating Food Sustainability Information to Consumers”

Webinar | The Just Transition Opportunity

On Tuesday, April 5, 2022, Standard Chartered hosted a virtual panel discussion focused on a ‘just transition’ to net zero, one of the most challenging parts of the climate agenda. The panel discussion was moderated by GlobeScan CEO, Chris Coulter, who welcomed a set of remarkable thought leaders to discuss what a responsible and inclusive transition to net zero looks like, the key challenges and opportunities and how can we accelerate this especially in emerging markets. The panel of sustainable … “Webinar | The Just Transition Opportunity”

Partner with Us

We leverage the largest network of sustainability professionals in the world to produce resources that provide leaders with the inspiration, insight and counsel they need to fully embrace the opportunities and challenges of our world. See how we can support your work.

GlobeScan is a certified B Corporation, which means we meet the highest standards of overall social and environmental performance, transparency and accountability and aspire to use the power of business to solve social and environmental problems.

Webinar Series | Healthy & Sustainable Living: Engaging Consumers in Sustainability

One of the most challenging aspects of sustainability continues to be how to best engage and mobilize consumers in sustainable living. In a three-part series of webinars, we dove into key findings from our latest global consumer insights research on healthy & sustainable living and exploring how brands can play a role in inspiring consumer action and behavior change. We invite you to watch the recordings below, which feature a great line-up of speakers from Akatu Institute, CVS Health, IKEA, … “Webinar Series | Healthy & Sustainable Living: Engaging Consumers in Sustainability”

Webinar | Consumer Engagement on Forest Sustainability

The Forest Stewardship Council and GlobeScan recently hosted a webinar to introduce new research on consumer perspectives about sustainability. With deforestation and climate change at the top of consumer minds, the webinar drew from our global survey of 12,000 consumers in 15 countries to explore the following topics: Discover the latest consumer behaviors and attitudes towards sustainability and forestry issues Understand how sustainability influences consumer purchase decisions Hear practical examples from successful brands, how FSC can be leveraged to demonstrate … “Webinar | Consumer Engagement on Forest Sustainability”

Impact of COP26 on the Corporate Affairs Function

Oxford and GlobeScan convened a panel and roundtable discussion on 8 December with members of the Oxford-GlobeScan Global Corporate Affairs Council. The event featured some global public opinion insights on the shifting expectations of the global public regarding the Climate Agenda by Chris Coulter, GlobeScan CEO, and perspectives from Miguel Veiga-Pestana, Head of Corporate Affairs & Chief Sustainability Officer, Reckitt, on experiences at and key takeaways from COP26. The session was moderated by Rupert Younger, Director, Oxford University Centre for Corporate … “Impact of COP26 on the Corporate Affairs Function”

New Study Unveils Consumer Motivations for Exotic Pets in Japan

In-depth consumer research in Japan revealed that the sense of Iyashi (mental healing properties) and Kawaii (cuteness) people find in animals are the most significant underlying motivations for owning exotic pets. In the face of growing popularity of exotic pets globally, the study calls for consumer behaviour change through targeted communications and social mobilization. Among the many threats facing wildlife today, the international pet trade is recognized as a key factor in driving some species towards extinction. Exotic pet trade … “New Study Unveils Consumer Motivations for Exotic Pets in Japan”