In every product category, consumers say that environmentally responsible alternatives are priced at a premium. Price remains a significant barrier to wider purchase and use of environmentally friendly alternatives. To be the easy choice for consumers, sustainable products need to be properly valued (price, quality, benefits). Source: GlobeScan Healthy & Sustainable Living Consumer Research (survey of 29,293 people in the general public in June ‒ July 2022)
Compared to 2021, people are feeling more positive about how disruption from the pandemic has affected aspects of life. Half of respondents in 30 countries cite an improved relationship with nature. Many also feel a stronger sense of community, improved mental health and wellbeing, and an improvement in their finances. Source: GlobeScan Poll on Wellbeing through the Pandemic, Commissioned by BBC World Service (survey of 29,293 people in the general public in June ‒ July 2022)
While 66 percent of corporate employees around the world say that they would quit their job if they felt that their company was not environmentally or socially responsible, the results differ dramatically by generation. The research shows that younger employees have higher expectations for corporate sustainability and that insufficient corporate performance on this issue can lead to a loss of talent. Source: GlobeScan Radar Report 2022 (survey of 21,979 people in the general public in June ‒ July 2022)
Over seven in ten corporate employees around the world say their companies are not doing what they say when it comes to environmental and social responsibility. Sustainability is increasingly important for employees as strong social and environmental performance can help drive loyalty and retention. Source: GlobeScan Radar Report 2022 (survey of 21,979 people in the general public in June ‒ July 2022)
Around the world, over four in ten people surveyed say that the unequal treatment of women is a “very serious” issue. Concern is highest in South Africa and Turkey and lowest in China, Hong Kong, Japan, and South Korea. Younger people tend to be much more concerned about the issue; more than half of Gen Z say that the unequal treatment of women is “very serious,” suggesting growing pressure for gender equality in the future. Source: GlobeScan Radar Report 2022 … “Insight of the Week: Younger Generations Are More Concerned about Unequal Treatment of Women”
People are more worried than ever about climate change, with the perceived seriousness reaching unprecedented levels. Four in ten people say they would not want to have children because of the effects of climate change. Public pressure for more drastic action on climate change will only increase over time. Source: GlobeScan Radar Report 2022 (survey of 29,293 people in the general public in June ‒ July 2022)
People are more worried than ever about climate change, as 65 percent of people around the world today describe the issue as “very serious.” This marks the highest level recorded since tracking began in 2003 and follows a steady increase since 2014. Source: GlobeScan Radar Report 2022 (survey of 29,293 people in the general public in June ‒ July 2022)
Compared to a decade ago, people are now more likely to say that we are currently facing environmental and socio-economic challenges at an unprecedented scale globally. Over eight in ten people now agree with this sentiment compared to three-quarters in 2012. Strikingly, this agreement is similarly strong across all demographics and geographies. Source: GlobeScan Radar Report 2022 (survey of 29,293 people in the general public in June ‒ July 2022)
People in Latin America are affected the most by a lack of fresh water, although as many as one-third of respondents in Africa and the Middle East also report being “greatly affected.” In contrast, around two in ten say they are personally “greatly” affected in North America and the Asia-Pacific region. Shortages of fresh water – an issue that is closely related to climate change – is clearly not affecting people equally. The extent to which people are affected depends on … “Insight of the Week: Water Shortages Felt More Acutely in the Global South”
A strong majority of Corporate Affairs professionals across the world believe that societal expectations for purposeful leadership from companies will grow in the coming years. Responding to these growing societal expectations will likely mean more focus on corporate purpose and demonstrations of a positive impact on society. Source: Oxford-GlobeScan Global Corporate Affairs Survey of 221 Corporate Affairs and corporate communications professionals across 23 countries