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Keep up to date with our latest news, webinars, and reports.

Keep up to date with our latest news, webinars, and reports.

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Insight of the Week: Corporate Action on Inequality Requires a Value Chain Approach

Corporate Action on Inequality Requires a Value Chain Approach Building Corporate Leadership in Addressing Inequality, 2021​ According to in-depth interviews with key opinion formers, the inequality agenda stretches wide and deep across a company’s value chain. To drive real equity at scale, these actions need to extend beyond the corporate workplace to the supply chain, communities, customers, external partners, and through public policy. Meaningful action on inequality requires a holistic approach across the value chain where no one is left … “Insight of the Week: Corporate Action on Inequality Requires a Value Chain Approach”

Insight of the Week: A Third of Sustainability Experts Identifying as Minorities Have Experienced Discrimination in Their Careers

A Third of Sustainability Experts Identifying as Minorities Have Experienced Discrimination in Their Careers % of Respondents Identifying as Minority Group Who Have Experienced Discrimination in Sustainability (n=93), 2021​ Among sustainability professionals who identify as a member of a minority group,* more than one-third say discrimination has negatively affected their career in sustainability. In a recent survey of 496 sustainability experts in 75 countries, only 12 percent say they are part of a minority racial or ethnic group, and even … “Insight of the Week: A Third of Sustainability Experts Identifying as Minorities Have Experienced Discrimination in Their Careers”

Insight of the Week: A Third of Female Sustainability Professionals Have Experienced Discrimination in Their Careers

A Third of Female Sustainability Professionals Have Experienced Discrimination in Their Careers % of Respondents Not Identifying as Male Who Have Experienced Discrimination in Sustainability (n=161), 2021​ In GlobeScan and The SustainAbility Institute by ERM‘s recent survey of 496 sustainability experts in 75 countries, only 39 percent identify as female, suggesting the sustainability field remains male-dominated overall. The gender gap narrows to about 50-50 in corporate roles and among experts in North America. Around the world, newcomers to the profession … “Insight of the Week: A Third of Female Sustainability Professionals Have Experienced Discrimination in Their Careers”

Report | State of Diversity, Equity, and Inclusion for Sustainability Professionals

In this report, we share findings based on responses to a number of diversity questions that we asked as part of a larger GlobeScan-SustainAbility Survey, Evaluating Progress on the Sustainable Development Goals (SDGs), which was published in February 2021 with our partners from The Sustainability Institute by ERM. The intention was to explore the current state of diversity among the sustainability professionals who take our surveys, and to find out whether and how women and/or those belonging to one or … “Report | State of Diversity, Equity, and Inclusion for Sustainability Professionals”

Social and Environmental Values Increasingly Drive Consumers’ Choices, According to New Research

Nearly nine in ten people who recognise the Fairtrade label trust it, compared with much lower trust in companies’ self-reported sustainability performance People are paying more attention than ever to the conditions behind the products they buy as a way to make a difference in the world, according to new research findings released by GlobeScan and Fairtrade International today. Conducted by GlobeScan in 15 countries and reaching more than 15,000 people, the consumer survey points to everyday shopping choices as … “Social and Environmental Values Increasingly Drive Consumers’ Choices, According to New Research”

Insight of the Week: Four Key Drivers of Inequality in the Coming Years

Four Key Drivers of Inequality in the Coming Years Major Trends, 2021 Rising inequality is a defining challenge of our time and current approaches to addressing it are perceived to be highly insufficient. A multi-stakeholder research project identified four mega-trends (health, future of work, social divisions, and climate change) both as drivers and as possible areas for solutions to respond to this complex challenge. These wider cross-cutting trends provide a great starting point for identifying pathways to effective action in … “Insight of the Week: Four Key Drivers of Inequality in the Coming Years”

Insight of the Week: Circular Economy, Food Systems, and Biodiversity Are Key Focus Areas for the EU Green Deal

Circular Economy, Food Systems, and Biodiversity Are Key Focus Areas for the EU Green Deal Priority vs Progress, Expert Stakeholders, 2021 Stakeholders rated a range of sustainability issues on two dimensions – level of priority and progress made. Two issues – clean energy and climate – are areas where priorities and progress are both viewed as being strong. Circularity, food systems, and nature are all issues where priorities are high, but where progress is seen to be weak. These areas … “Insight of the Week: Circular Economy, Food Systems, and Biodiversity Are Key Focus Areas for the EU Green Deal”

Panel Discussion and Online Forum on Accelerating Nature-based Solutions

On 9th June 2021, Reckitt and GlobeScan hosted a panel discussion and online forum on Accelerating Nature-based Solutions (or ecosystem solutions). This 90-minute online event comprised a livestream panel discussion followed by a moderated and interactive, text-based, online innovation jam where participants were able to connect with peers from around the world to share insights and ideas on the latest trends and perspectives on nature-based solutions, key opportunities and an assessment of the corporate role in accelerating nature-based solutions in the lead … “Panel Discussion and Online Forum on Accelerating Nature-based Solutions”

Report & Webinar | Radically Better Food

4 Imperatives for Regenerative Brands Over the past year, our relationship with food has been transformed in ways that many of us have never known. We’ve become reacquainted with our kitchens during the lockdown. We’ve learned just how fragile our food supply chains are. And new insights on issues from food insecurity and injustice to the environmental impact of how we eat have us reconsidering our relationships with food and the brands that deliver it to our plates. To help … “Report & Webinar | Radically Better Food”

Insight of the Week: High Concern about Climate Change Persists During the COVID-19 Pandemic

High Concern about Climate Change Persists During the COVID-19 Pandemic Seriousness of Climate Change and Global Warming, “Very Serious,” Average of 17 Markets,* 2003–2020 Even with parallel worries about COVID-19 and the economy, environmental issues are still highly concerning for people around the world. Across 17 markets surveyed over the past two decades, a majority continue to think of a range of environmental issues as being “very serious.” Concern about climate change has grown dramatically since 2014 and continues to … “Insight of the Week: High Concern about Climate Change Persists During the COVID-19 Pandemic”

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Insight of the Week: Strong Support for Government Efforts to Reduce Future Pandemics through Ending Deforestation

Strong Support for Government Efforts to Reduce Future Pandemics through Ending Deforestation Consumers in China, Myanmar, Thailand, the U.S., and Vietnam, 2021 As human activities such as deforestation increase the risk of disease transfer between animals and humans, an overwhelming majority of people in China, Myanmar, Thailand, Vietnam, and the U.S. support government action to curb this destructive practice. Identifying and capitalizing on public support for measures helps drive policy change. Given the strong support for preserving forests, there is … “Insight of the Week: Strong Support for Government Efforts to Reduce Future Pandemics through Ending Deforestation”

Report | Building Corporate Leadership In Addressing Inequality

A GlobeScan Shared Research Program Rising inequality is a defining challenge of our time. While inequality in itself stands as an underlying trend, in recent years it has reemerged as a social and political flash point across many countries. In particular, 2020 has seen a sharp increase in inequality throughout the world, with the COVID-19 pandemic’s devastating fallout affecting the most vulnerable, along with the growing demand for social justice marked by Black Lives Matter protests. According to the latest … “Report | Building Corporate Leadership In Addressing Inequality”

Consumption of Wildlife Drops Almost 30% Over Perceived Links to Pandemics Like COVID-19

WWF survey also finds overwhelming public support for action on key drivers of pandemics and nature loss’ 24 May 2021 – As the World Health Assembly opens today against a backdrop of continued suffering caused by the COVID-19 pandemic, nearly 30% of people surveyed across China, Myanmar, Thailand, Viet Nam and the United States say they have consumed less or stopped consuming wildlife altogether because of the health crisis. More specifically, 28% among those surveyed in China consume less wildlife … “Consumption of Wildlife Drops Almost 30% Over Perceived Links to Pandemics Like COVID-19”

Insight of the Week: People in Most Countries Say Their Governments Are Doing a Poor Job of Protecting Nature and Wildlife

People in Most Countries Say Their Governments Are Doing a Poor Job of Protecting Nature and Wildlife Performance of National Government on Protecting Nature and Wildlife, Net Performance,* by Country, 2020  National governments are widely seen as being poor performers when it comes to protecting the natural world. Out of 27 countries and territories surveyed, only those in Asia and Saudi Arabia rate government mostly positively. Saudi Arabian, Chinese, Vietnamese, and Indian respondents rate their governments positively on protecting nature … “Insight of the Week: People in Most Countries Say Their Governments Are Doing a Poor Job of Protecting Nature and Wildlife”

Second Life: Are Consumers Really Ready for a Circular Shopping Economy?

In GlobeScan’s 2020 Healthy & Sustainable Living survey of global consumers, 74% said they agree that they need to consume less to preserve the environment for future generations, vs 66% in 2019. But opinions are mixed when it comes to shopping secondhand, renting or leasing items — pointing to the persistence of that pesky intention-action gap. A perfect storm is emerging that points to a growing need for a more circular economy. Read the full article on SustainableBrands.com

Webinar | Public Perceptions about Pandemics and Their Links to Nature

On May 24, WWF and GlobeScan released the results of the most comprehensive research to date in the US and Asia on public understanding and perceptions about pandemics and their connection to wildlife trade and deforestation. Given COVID-19’s origin as a zoonotic disease – one that spreads from animals to humans – people’s perceptions and behavior around the purchase of wild animals as food, pets and luxury items are of particular interest to monitor during this time. In early 2021, … “Webinar | Public Perceptions about Pandemics and Their Links to Nature”

Insight of the Week: Significant Drop in Ivory Consumption Shows Potency of Governmental Action and Social Marketing

Significant Drop in Ivory Consumption Shows Potency of Governmental Action and Social Marketing Ivory Purchase in Past 12 Months, Chinese Consumers, 2017–2020 The ivory ban implemented in 2018 led to a significant drop in ivory purchase in China, which declined 17 percentage points from 2017. In the past year, just 12 percent of Chinese consumers claim to have purchased ivory. These latest declines are likely the result of effective public campaigns to end ivory purchases. This example highlights the impact … “Insight of the Week: Significant Drop in Ivory Consumption Shows Potency of Governmental Action and Social Marketing”

Insight of the Week: Young Consumers Are More Willing to Engage in the Sharing Economy and Circular Behaviors

Young Consumers Are More Willing to Engage in the Sharing Economy and Circular Behaviors “Extremely” and “Very Interested,” by Age, Average of 27 Countries, 2020 Globally, younger people are consistently more interested in circular behaviors like using returnable containers for purchases or renting and sharing items. Those over 30 years old are less likely to favor the shared economy model. Consumers across age groups are interested in actions that support circular behavior. They are most interested in activities where retailers help … “Insight of the Week: Young Consumers Are More Willing to Engage in the Sharing Economy and Circular Behaviors”

Insight of the Week: Germany and Scandinavian Countries Seen as Most Likely to Implement the European Green Deal

Germany and Scandinavian Countries Seen as Most Likely to Implement the European Green Deal Countries Most Likely vs Least Likely To Do Their Fair Share to Implement the European Green Deal, Total Mentions, Expert Stakeholders, Globally, 2020/21 When asked which countries are most likely to do their fair share to implement the European Green Deal, more than half of sustainability experts surveyed point to Germany and Scandinavian countries. In contrast, Poland and Hungary are among the least likely contributors, followed … “Insight of the Week: Germany and Scandinavian Countries Seen as Most Likely to Implement the European Green Deal”

Member States Biggest Barrier to Green Deal Implementation, Say 1 Out of 3 Sustainability Experts

A new report by the Institute for European Environmental Policy (IEEP) and GlobeScan identifies the challenges to the European Green Deal’s implementation and provides policy recommendations for addressing them. The European Green Deal Barometer, launched on Thursday 29 April at an online conference, builds on the Think2030 survey, an expert consultation of nearly 300 sustainability experts from governments and regulators, NGOs, academia, research institutes and the private sector. Key findings 33% of respondents see the lack of commitment by the … “Member States Biggest Barrier to Green Deal Implementation, Say 1 Out of 3 Sustainability Experts”

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Demand for Elephant Ivory in China Drops to Lowest Level Since National Ban

Beijing, China – An annual consumer survey of the elephant ivory trade in China finds that demand for ivory continues to decrease since the country banned domestic trade in 2017 and is now less than half of pre-ban levels. Just 18 percent of consumers surveyed intend to purchase ivory in the future, a significant drop from 43 percent pre-ban. World Wildlife Fund (WWF) and research organization GlobeScan, have conducted the largest consumer survey about the elephant ivory trade in China—2,000 people … “Demand for Elephant Ivory in China Drops to Lowest Level Since National Ban”

Insight of the Week: Large Companies and Governments Are Seen to Be Performing Poorly in Protecting Nature and Wildlife

Large Companies and Governments Are Seen to Be Performing Poorly in Protecting Nature and Wildlife Performance of Actors Protecting Nature and Wildlife, Net Performance,* Average of 27 Countries, 2020 In all 27 countries and territories surveyed, respondents rate “people like me” positively, with a net performance score of +34 on protecting nature and wildlife. Performance of the UN is also seen as being largely positive. In contrast, government and especially business have negative net rating scores. In Europe and North … “Insight of the Week: Large Companies and Governments Are Seen to Be Performing Poorly in Protecting Nature and Wildlife”

Insight of the Week: Sustainability Experts Point to Climate Action as the Most Urgent of the Sustainable Development Goals

Sustainability Experts Point to Climate Action as the Most Urgent of the Sustainable Development Goals Most Urgent Goal, Total Mentions, All Respondents (%), 2019–2021 Sustainability experts continue to call out Climate Action as the SDG requiring the most urgent action, followed by Life on Land, Reduced Inequalities, and Responsible Consumption and Production. Reduced Inequalities, Quality Education, Zero Hunger, and Good Health have all increased in perceived urgency compared to 2019. While the Global Goals are highly interrelated, it is clear … “Insight of the Week: Sustainability Experts Point to Climate Action as the Most Urgent of the Sustainable Development Goals”

Will Sustainable Consumer Behaviors, Attitudes Persist Post-Pandemic?

Next month, GlobeScan and its growing set of brand partners will conduct their latest annual Healthy & Sustainable Living survey of roughly 30K people across 30 markets to explore consumer motivations, needs and expectations; as well as opportunities for influential organizations to support healthier and more sustainable living. Over the past year, COVID-19 has disrupted lives all around the world. Due to lockdown, our daily habits have changed dramatically in a very short time — but it’s impossible to say … “Will Sustainable Consumer Behaviors, Attitudes Persist Post-Pandemic?”