Full Report by the National Geographic Society and GlobeScan
LONDON, 21 January 2015 – Mid-sized companies in Asia are highly confident in their ability to grow, and alongside domestic expansion are increasingly looking to international markets to build further momentum, finds a new independent GlobeScan study commissioned by Standard Chartered. The survey of 300 CEOs and CFOs of companies with an annual turnover of between USD30-USD100 million across four of Standard Chartered’s Asian markets – China, India, Indonesia and Malaysia – points to considerable optimism, despite slowing economies across … “Asia’s Mid-Sized Companies: Confident, Dynamic and Growing”
Sometimes you have to go see for yourself. GlobeScan and BBMG first published our “Aspirationals” consumer market framework in 2012, in which style and status seeking consumers are shown to have widely adopted paradigm-shifting intentions that collaboratively embrace sustainable brands and socio-environmental equity. Since then, many of our colleagues in global B2C enterprises have enthused about its potential to unite the sustainability agenda with their marketing and product innovation powerhouses by which they are usually dwarfed internally. From higher altitudes, … “Competitive Conformity: The Aspirationals in Southeast Asia”
Originally published for K Magazine, GlobeScan CEO, Christophe Guibeleguiet, takes a look at how Asian consumer attitudes to business in society are changing and the need for companies to balance opportunity with responsibility. Divided into a 3-part blog series, our first post looked at trust, optimism, and extending corporate leadership in Asia, our second on health and safety issues, while this post will look at the rise of ‘Aspirational’ consumers. In the first part of this blog series, we looked at the growing trust … “Redefining Sustainability in Asia: Rise of ‘Aspirational’ Consumers”
Originally published for K Magazine, GlobeScan CEO, Christophe Guibeleguiet, takes a look at how Asian consumer attitudes to business in society are changing and the need for companies to balance opportunity with responsibility. Divided into a 3-part blog series, our first post looked at trust, optimism, and extending corporate leadership in Asia, while a future post will look at the rise of ‘Aspirational’ consumers. This one focuses on health and safety issues. In the first part of this blog series, we looked … “Redefining Sustainability in Asia: Back to Basics on Health and Safety”
Originally published for K Magazine, GlobeScan CEO, Christophe Guibeleguiet, takes a look at how Asian consumer attitudes to business in society are changing and the need for companies to balance opportunity with responsibility. Divided into a 3-part blog series, future posts will look at health and safety issues, and the rise of ‘Aspirational’ consumers. One of the defining features of the early 21st Century has been the apparently inexorable rise of China, and with it, a shift in the balance … “Redefining Sustainability in Asia: Extending Corporate Leadership”
Redefining Sustainability in Asia This article was originally published in K Magazine PARIS – 16 January 2014 – Attitudes to business in the three largest Asian economies are changing. There’s a need for companies to balance opportunity with responsibility, says GlobeScan co-CEO, Christophe Guibeleguiet. While the economic opportunities in China, India and Indonesia are enormous, companies are now coming face-to-face with the responsibilities involved. Over the past year, major environmental disasters, food contamination scandals and stronger government demands for corporate citizenship have disrupted … “Redefining Sustainability in Asia”
The BT Sustainable Development Index is an annual survey of senior Opinion Leaders on the economic, environmental and social performance of Indian business. It has been developed by BT in partnership with GlobeScan.