Presentation slides used at the Sustainable Brands New Metrics conference launch of the 2014 National Geographic/GlobeScan Greendex Study.
On September 26th, National Geographic’s Chief Science and Exploration Officer, Terry Garcia, and I were in Boston MA to publish the 2014 Greendex survey on the status of sustainable consumption across 18 countries, the fifth edition of this National Geographic / GlobeScan collaboration. If you are unfamiliar with it, the Greendex is a composite measure of sustainable (or not) consumer behavior consisting of 65 different types of choices and behaviors analyzed and tracked across four sub-indexes. Quite aptly, we chose … “New Metrics on Consumer Behavior Change”
Summary of food results from the 2014 National Geographic / GlobeScan Greendex: an international research approach to measure and monitor consumer progress towards environmentally sustainable consumption.
Full report on food findings from the 2014 National Geographic / GlobeScan Greendex: an international research approach to measure and monitor consumer progress towards environmentally sustainable consumption.
Greendex 2014: Consumer Choice and the Environment – A Worldwide Tracking Survey | Highlights Report
Highlights report of the 2014 National Geographic / GlobeScan Greendex: an international research approach to measure and monitor consumer progress towards environmentally sustainable consumption.
Full report of the 2014 National Geographic / GlobeScan Greendex: an international research approach to measure and monitor consumer progress towards environmentally sustainable consumption.
Consumers adopting some sustainable behaviors, but change not keeping pace with concern, 18-country survey reveals Americans remain last in global consumer sustainability ranking WASHINGTON, DC – 26 September 2014 – A new global analysis released today by the National Geographic Society and GlobeScan finds that concern about environmental problems has increased in most countries surveyed, and that more people now expect global warming will negatively affect them during their lifetime than in 2012. Despite this, National Geographic’s Greendex, a comprehensive measure … “Increased Fears About Environment, but Little Change in Consumer Behavior, According to New National Geographic/GlobeScan Study”
In a recent blog post, we used Greendex Survey data to show that those who do not experience the negative effects of climate change are also less likely to choose a sustainable lifestyle. In this post we aim to further explore the factors that may be delaying people’s likelihood of making more sustainable purchases. In the final months of 2013, the Psychonomics Society hosted reputable philosophers and scientists to discuss the cognitive factors that underlie perceptions of human impact on climate … “How Perceived Disagreement on Climate Change is Impeding Sustainable Consumption”
GlobeScan’s Director of CSR and Sustainability, Eric Whan was interviewed by CBC News anchor Andrew Nichols to discuss how Canada faired in the 2012 National Geographic / GlobeScan Greendex: a worldwide tracking survey of consumer choice and the environment. For more information on the Greendex, please visit: www.nationalgeographic.com/greendex This interview originally aired live on CBC News, Friday, July 13, 2012 at 2:30 PM To view on CBC.ca, click here.
Greendex 2012: Consumer Choice and the Environment – A Worldwide Tracking Survey | Highlights Report
National Geographic has partnered with GlobeScan to develop the 2012 Greendex: an international research approach to measure and monitor consumer progress towards environmentally sustainable consumption.