Perceived high cost is holding back large proportions of consumers from making the changes needed to live a healthy and sustainable lifestyle.
Almost a year since 196 governments adopted the Kunming-Montreal Global Biodiversity Framework at CBD COP15, the Business for Nature coalition has today launched a new global campaign ‘It’s Now for Nature’ to rally all businesses to act on nature and contribute toward the global goal to halt and reverse nature loss by 2030.
People’s understanding of sustainability and the impact of their own behaviors on the environment are currently quite limited compared to what is needed to address social and environmental challenges.