Joint Corporate Advocacy: What It Is and How to Make It Work

Corporate advocacy for sustainability is becoming an important dimension of being a sustainable company. This coincides with rising public expectations for companies to advocate for people and the planet. Leading companies and global non-governmental organizations (NGOs) are increasingly working together on joint advocacy initiatives bringing together other stakeholders (peers, value chains, investors, etc.) to collectively shape policies and market incentives that deliver positive change on key issues (improving society, accelerating action on climate change, and shifting the systems that can … “Joint Corporate Advocacy: What It Is and How to Make It Work”

How Product Certification Can Help Consumers Make More Sustainable Choices during Tough Economic Times

For the past year, inflation rates have been rising in many parts of the world and inflation forecasts have been consistently revised upwards. GlobeScan’s research also shows that 57 percent of consumers select food price increases as one of the real impacts of climate change on their lives. This constant economic stress puts pressure on consumers who are forced to make trade-offs between buying products that align with their values and saving money for necessities. Now is an opportune time … “How Product Certification Can Help Consumers Make More Sustainable Choices during Tough Economic Times”

Insight of the Week: Fear of Greenwashing Accusations Rises Among Corporate Affairs Professionals

With increased pressure from regulators and stakeholders, two-thirds of Corporate Affairs professionals are now worried about being accused of “greenwashing” or making exaggerated environmental claims, up from just over half in 2022. This sharp increase in concern suggests that Corporate Affairs professionals are taking the consequences of greenwashing more seriously. New regulations, increased awareness of environmental issues, and the threat of investor pressure may lead many companies to become more cautious in their communications to avoid reputational damage and other repercussions of making … “Insight of the Week: Fear of Greenwashing Accusations Rises Among Corporate Affairs Professionals”

Report: Inside Gen Z’s Conflicting Passions for Both Sustainability and Shopping

And how brands can help break the disastrous cycle. The culture of unconscious consumption may finally be shifting. Conversations around sustainability have become mainstream, forcing retailers across categories to rethink their approaches to sustainability. The recent GlobeScan Healthy & Sustainable Living report finds there is strong interest in sustainable shopping, particularly among Gen Z consumers. When compared to baby boomers plus, Gen Z in the U.S. is significantly more interested in buying products secondhand (71% versus 34%), bringing their own … “Report: Inside Gen Z’s Conflicting Passions for Both Sustainability and Shopping”