Globally, knowledge of all ethical and responsible product labels increased from 76% to 82% between 2021 and 2023. In Canada, overall awareness of the Fairtrade Mark is up 15 percentage points from 2021, from 42% to 57%, with trust increasing to 85%. This demonstrates that consumer awareness of ethical labels is continuing to rise as consumers increasingly look to brands and retailers to provide ethically sourced products. Add to this that nearly six in ten Canadians are willing to pay … “Webinar | Helping Canadian Consumers Make More Sustainable Choices During Tough Economic Times”
About the 2023 Sustainability Leaders Survey Findings from the 2023 Sustainability Leaders Survey, by GlobeScan and The SustainAbility Institute by ERM, finds that sustainability leadership is increasingly measured by the integration of sustainability into business strategy. This year’s findings draw from more than 500 sustainability experts who once again came together from over 60 countries. At the mid-point of 2023, the global economy is still feeling the ripple effects of the COVID-19 pandemic, the war in Ukraine continues changing geopolitical … “2023 Sustainability Leaders | Report & Webinar”
Corporate advocacy for sustainability is becoming an important dimension of being a sustainable company. This coincides with rising public expectations for companies to advocate for people and planet. Leading companies and global non-governmental organizations (NGOs) are increasingly working together on joint advocacy initiatives in the pursuit of achieving shared sustainability goals. On 22nd June 2023, GlobeScan and WWF hosted a webinar to explore how we can harness the power of joint advocacy to deliver positive impact. We shared insights on … “Webinar | The Future of Joint Corporate Advocacy for Sustainability”
It’s been well documented that most people these days have high awareness of and concerns about sustainability issues. Yet far fewer are actually reflecting those values in their purchasing behaviour. How can we bridge this so-called ‘aspiration-action gap’, especially in the current global financial situation? On 6 June 2023, GlobeScan and Fairtrade International hosted a webinar to explore consumers’ aspiration-action gap, the role of certifications in bridging this, and consumer expectations on which types of organisations are responsible for protecting … “Webinar | Helping Consumers Make More Sustainable Choices During Tough Economic Times”
Businesses are under more pressure to shift faster on sustainability – from radical activism to ESG demands and public greenwashing accusations. Meanwhile NGOs, though publicly trusted, are under more pressure to demonstrate impact and engage effectively with governments whilst, too, navigating increasingly polarised environments. At this moment of change, a new form of Business–NGO relationship is emerging – less confrontational and increasingly effective for accelerating positive impact. On April 19, GlobeScan and SIGWATCH hosted a webinar to explore these shifts. … “Webinar | The Future of Business-NGO Collaboration”
Ahead of the upcoming UN Water Conference in New York City on March 22‒24, GlobeScan, Circle of Blue, and WWF hosted a webinar to share their latest trends, insights, and analysis to help better understand future dynamics and the implications for business and government around the global water agenda. Following an overview of contextual consumer and stakeholder insights on water by Perrine Bouhana, Director, GlobeScan, the webinar featured a panel discussion and Q&A with the following senior water agenda leaders, … “Webinar | The Future of Water: Insights to Help You Stay Ahead of What’s Next”
Planning for the year ahead feels more important than ever – after the past few years of volatility, our clients and partners have found it even more critical to get ahead of the predictable issues and opportunities. That’s why we ran this review of major upcoming trends for 2023 – identifying not just issues but opportunities and guidelines that help build confidence for how we can act in the year ahead. Of course, we have our work cut out – … “Webinar | Preparing for 2023: A Special GlobeScan Trends Briefing”
One of the most challenging aspects of sustainability continues to be how to best engage and mobilize consumers in sustainable living. Watch recordings from our recent regional webinars to explore findings from the Healthy & Sustainable Living 2022 research study, a program to help organizations engage consumers on wellness and sustainability issues and enable healthy and sustainable lifestyles. Our annual survey of almost 30,000 people across 31 markets helps brands understand shifting preferences and behaviors related to healthy and sustainable living, … “Webinar Series | Healthy & Sustainable Living 2022: Engaging Consumers in Sustainability”
Every two years, the Marine Stewardship Council (MSC) and GlobeScan conduct the largest seafood consumer survey in the world, engaging over 25,000 consumers in 23 markets. On Thursday, November 17th, 2022 we hosted three global webinars to explore results of this year’s study, as well as highlights from GlobeScan’s Healthy and Sustainable Living consumer survey. Each webinar looked at global data and focused on specific regional results, with insights from regional thought leaders. Our Americas webinar featured: Sylvain Charlebois, Professor, Food Distribution and Policy, Faculty of Management … “Webinar | Changing Food Choices: Consumers’ Responses to COVID, Cost of Living and Climate”
GlobeScan hosted a webinar series to share key findings and powerful insights from our shared research program, Navigating the Nature Agenda. GlobeScan’s insights are based on two global consultations with stakeholders and the public on the state of nature and biodiversity, the roles of key actors and their performance. Our research also identifies good practices and actions that define business leadership for advancing the nature agenda. In total, 423 expert stakeholders across sectors and 90 countries and 11,000 consumers from … “Webinar Series | Navigating the Nature Agenda: Consumer and Stakeholder Insights”