‘Generation Fairtrade’: UK Teens Care About Ethics, Want Businesses To Act More Responsibly

LONDON, UK – 11 October 2014 – UK teenagers are not the apathetic, self-interested generation they’re often portrayed as – they care about global issues, want businesses to act more ethically, and are willing to take action to bring about change, according to a survey1 commissioned by the Fairtrade Foundation. Dubbed ‘Generation Fairtrade’ – because they have grown up with the FAIRTRADE Mark, which turns 20 this week – more than eight in 10 of the UK teens surveyed (82%) said … “‘Generation Fairtrade’: UK Teens Care About Ethics, Want Businesses To Act More Responsibly”

New Metrics on Consumer Behavior Change

On September 26th, National Geographic’s Chief Science and Exploration Officer, Terry Garcia, and I were in Boston MA to publish the 2014 Greendex survey on the status of sustainable consumption across 18 countries, the fifth edition of this National Geographic / GlobeScan collaboration. If you are unfamiliar with it, the Greendex is a composite measure of sustainable (or not) consumer behavior consisting of 65 different types of choices and behaviors analyzed and tracked across four sub-indexes. Quite aptly, we chose … “New Metrics on Consumer Behavior Change”

What Do You Think The World Needs More Of?

In celebration of today’s World Humanitarian Day, UN Secretary-General Ban Ki-moon asked us to reflect on the following question: What do you think the world needs more of? Many people hoped that the end of the Cold War in 1991 would bring about global peace and prosperity. Yet the world does not look like a better and safer place today than it did twenty years ago. Looking at current events, naming one thing that the world needs more of appears easier … “What Do You Think The World Needs More Of?”

GlobeScan Dialogue: Recognizing Leaders | Janet Voûte, Nestlé

Janet Voûte, Global Head of Public Affairs, Nestlé, took over responsibility for the world’s biggest food and drinks company’s public affairs in 2011 where she helps create value both for Nestlé’s shareholders and for the communities in which the company operates. GlobeScan co-CEO Christophe Guibeleguiet recently interviewed Janet to gain insight on the value Nestlé puts on stakeholder intelligence to help build recognized leadership in an uncertain world. Business leaders and experts all emphasize that the world in which business operates becomes more complex and … “GlobeScan Dialogue: Recognizing Leaders | Janet Voûte, Nestlé”

What Companies are Missing in the Outcry Against GM Crops

This article by Eric Whan originally appeared on GreenBiz.com, as part of our Proof Points blog series.  7 June 2013 – A protest against genetically modified (GM) foods took place in 250 cities around the world late last month. Two million people took part, according to organizers. In light of the March Against Monsanto, as the event was dubbed, and the undeniable pressure the global food system faces to meet the needs of a projected 9 billion people by 2050, it is timely to revisit … “What Companies are Missing in the Outcry Against GM Crops”

Consumers Rank Ingredient Transparency Among Most Important Issues For Brands

NEW YORK CITY – 25 April 2013 – A study by The Regeneration Roadmap – a joint project by GlobeScan, SustainAbility, and BBMG – finds that nearly 9 in 10 consumers globally (86%) say “ingredient transparency is extremely important or very important” for companies to address as part of their products, services, or operations, including 88% of consumers in emerging markets and 84% of consumers in developed markets. However, only 57% regularly “check the list of ingredients before purchasing” products, highlighting the gap between interest and action … “Consumers Rank Ingredient Transparency Among Most Important Issues For Brands”