GlobeScan’s four practice leaders sat down to identify key trends to watch out for in 2013 in the areas of reputation, brand, sustainability and engagement. See the top three trends each have identified across GlobeScan’s core areas of expertise. Corporate reputation management, while constantly evolving, is set to undergo even greater changes in the next few years. The following trends are likely to drive this accelerated evolution. Femke de Man Director, Reputation Practice Lead Read Bio | Email Femke … “2013 GlobeScan Practice Area Trends”
Published by The Financial Times on June 25th, this letter was in written by GlobeScan Chairman, Doug Miller, in response to a June 7th article entitled “In search of the elusive ethical consumer”. Michael Skapinker’s “In search for the ethical consumer” was good as far as it went, but missed a couple of key points. The corporate interest in the ethical consumer that he outlines is well founded. It is a significant and growing segment of the consumer marketplace, currently in the range … “Trust Wins Over Ethical Consumers”
“Inclusive Innovation” Offers Opportunity for the Financial Sector to Grow and Re-engage with Society: New Report Download the Future of Finance Report (PDF) 16 December 2011 – Global banking and financial sector experts see opportunities for the financial sector to grow and re-engage with society through “inclusive innovations,” a new report launched today, The Future of Finance, has found. Economic and regulatory uncertainty in many countries, and a degree of popular resentment exemplified by protests and a decline in reputation, presents … “GlobeScan and the Haas Center for Responsible Business release: The Future of Finance”
Indian brands set to conquer the West revealed in new study conducted by GlobeScan for TLG Communications.
Indian brands set to conquer the West revealed in new study conducted by GlobeScan for TLG Communications.