Kerry O’Callaghan, Vice President Global Brand Communications, GSK, is responsible for leading her team to define, develop and communicate the GSK brand. GlobeScan co-CEO Chris Coulter recently interviewed Kerry to gain insight on the value GSK puts on stakeholder intelligence to help build recognized leadership in an uncertain world. Some people think that the world in which business operates is becoming more volatile, uncertain, complex and ambiguous. What are the driving forces behind this shift? Yes, we are clearly living in … “GlobeScan Dialogue: Recognizing Leaders | Kerry O’Callaghan, GSK”
On Wednesday, June 25th, along with our partners at BBMG, we hosted a webcast titled:The Aspirationals: Shifting Sustainability from Obligation to Desire. We had a lively conversation in which Raphael Bemporad of BBMG, Chris Coulter of GlobeScan, and Jennifer Kho of The Guardian Sustainable Business explored the demographics, psychographics, key sustainability behaviors and brand preferences of the influential Aspirational consumer segment and outlined five ways to reach, engage and unleash the Aspirationals to drive business growth and positive social impact. Watch Full Recording … “Webinar Recap: The Aspirationals – Shifting Sustainability from Obligation to Desire”
Janet Voûte, Global Head of Public Affairs, Nestlé, took over responsibility for the world’s biggest food and drinks company’s public affairs in 2011 where she helps create value both for Nestlé’s shareholders and for the communities in which the company operates. GlobeScan co-CEO Christophe Guibeleguiet recently interviewed Janet to gain insight on the value Nestlé puts on stakeholder intelligence to help build recognized leadership in an uncertain world. Business leaders and experts all emphasize that the world in which business operates becomes more complex and … “GlobeScan Dialogue: Recognizing Leaders | Janet Voûte, Nestlé”
On Wednesday, June 11th we hosted a webcast titled: Where the World is Going and How to Navigate its Complexity: A Data-Rich Conversation with GlobeScan and Polecat. Presenters Chris Coulter, CEO of GlobeScan, Yasmin Crowther, Head of Strategic Research at Polecat, and Bronwyn Kunhardt, Managing Director of Polecat, took participants through our perspective of the world via digital and public opinion data. The webinar featured: Insights from GlobeScan’s very recent 24 country public opinion tracking Radar research on trends in trust … “Webinar Recap: Where the World is Going and How to Navigate its Complexity: A Data-Rich Conversation with GlobeScan and Polecat”
Paul Boykas, Vice President Global Public Policy, PepsiCo, is the lead contact to external stakeholders who interact with the company on issues and works closely with the leaders of PepsiCo’s three sustainability planks. GlobeScan co-CEO Chris Coulter recently interviewed Paul to gain insight on the value PepsiCo puts on stakeholder intelligence to help build recognized leadership in an uncertain world. Business leaders and experts emphasize that the world in which business operates becomes more volatile, uncertain, complex, and ambiguous. What are the driving … “GlobeScan Dialogue: Recognizing Leaders | Paul Boykas, PepsiCo”
We recently held our first roundtable event in South Africa where attendees from a mix of industries including extractives, food & beverage, forestry, healthcare, financial services, tobacco, telecommunications and IT came together to discuss stakeholder engagement and its place in the South African market. GlobeScan’s South African representative Anneke Greyling, presented new research findings on the current state of stakeholder engagement in South Africa which showed that the landscape is clearly changing but it is questionable whether corporates are adapting … “Stakeholder Intelligence is Crucial for the Long Term Success of South African Companies”
On Wednesday, May 14th, along with our partners at SustainAbility, we hosted a webcast on our 20th anniversary survey: The 2014 GlobeScan/SustainAbility Sustainability Leaders Report. Presenters Chris Coulter, CEO of GlobeScan, and Chris Guenther, Research Director at SustainAbility had a lively conversation about which companies our 900+ experts believe are leading the sustainability agenda in 2014. For the fourth year in a row, and by the largest margin yet, Unilever is regarded as the number-one corporate sustainability leader, with 33 … “Webinar Recap: Results of our 20th anniversary GSS Leaders Survey”
At the 2014 Mining Indaba Sustainable Development day, Archbishop Njongonkulu Ndungane (Founder and Chair of the board for African Monitor and Former Archbishop of Cape Town) gave a keynote address setting the tone for a proceeding panel discussion on mining and community relations, stressing the need to bring morality into business decisions with the understanding that profitability needs not to be the only consideration. A common thread running through the discussion that followed was the need for effective, transparent and … “Mining and Community Relations: Conflict and Resolution in South Africa”
Our 2014 predictions blog identifies seven key trends that we think will have particular impact across the sustainability, reputation, brand nexus. We share our forecasts for key consumer and stakeholder trends, examine the challenges that these represent to business, and anticipate how organizations are likely to respond. 1. Social inequality a rising concern. Evidence from GlobeScan’s stakeholder and consumer surveys supports the notion that social and economic inequality will be key issues of global concern this year. We will continue … “Our 2014 Predictions for the Nexus of Reputation, Brand and Sustainability”
Dear Friends of GlobeScan, As we enter the 15th year of the 21st Century, the challenges facing global organizations in this volatile, uncertain and complex world are significant. Trust in business and government remains low, yet expectations for these institutions continue to grow, while the need to make greater progress in many economic, environmental and social issues has never been more acute. It is within this context that the success of many global companies, multilateral organizations and international NGOs will … “GlobeScan New Year’s Message”