A Deeper Look at Freedom: How Perceptions Differ Across Countries and Groups

Our recent polling for the BBC World Service showed a very mixed picture of the state of freedoms today, especially in established democracies following Edward Snowden’s allegations of widespread surveillance by the US Government. In order to better understand how different nationalities and groups rate their freedom, GlobeScan’s Advanced Analytics Team applied some statistical techniques to reveal deeper insights into how perceptions differ across the 17 countries included in our latest poll of 17,000 people. The first analysis we performed … “A Deeper Look at Freedom: How Perceptions Differ Across Countries and Groups”

Democracy by the Numbers: How Personal Freedoms are Perceived in the Digital Age

A number of recent media reports, including in The Economist and Financial Times, have raised the subject of the declining state of our democracy. Some have likened recent actions by so-called “established democracies” as resembling those of autocratic states – such as the recent banning of social media in Turkey and the US government’s blanket on-line surveillance of citizens worldwide. How have all these news reports affected people’s sense of freedom and democracy in this post-Snowden age? Is there a … “Democracy by the Numbers: How Personal Freedoms are Perceived in the Digital Age”

Competitive Conformity: The Aspirationals in Southeast Asia

Sometimes you have to go see for yourself. GlobeScan and BBMG first published our “Aspirationals” consumer market framework in 2012, in which style and status seeking consumers are shown to have widely adopted paradigm-shifting intentions that collaboratively embrace sustainable brands and socio-environmental equity. Since then, many of our colleagues in global B2C enterprises have enthused about its potential to unite the sustainability agenda with their marketing and product innovation powerhouses by which they are usually dwarfed internally. From higher altitudes, … “Competitive Conformity: The Aspirationals in Southeast Asia”

You Never Miss the Water Until the Well Runs Dry

As a Californian GlobeScanner, I have first-hand experience of our state’s concern about access to fresh water. My water district in Marin County is likely just days away from implementing mandatory water rationing, as it and other water districts throughout the state struggle to deal with a protracted and severe drought. California just experienced not only the driest year on record, but also the warmest winter on record, which has seriously affected the extent of the snowpack in the Sierra … “You Never Miss the Water Until the Well Runs Dry”

Departure of Ukraine’s Yanukovych Holds Lessons for Putin

After months of street protests that had culminated in violence, the Ukrainian parliament voted to impeach President Viktor Yanukovych on February 22nd. Yanukovych had previously sacrificed closer ties with Europe in favour of a pro-Moscow stance and his removal from power provoked a strong military, diplomatic and economic backlash from Russia, as Russian President Vladimir Putin’s project of a ‘Eurasian Union’ of former Soviet states to rival the EU was dealt a potentially terminal blow. But Russian unease is also … “Departure of Ukraine’s Yanukovych Holds Lessons for Putin”

Mining and Community Relations: Conflict and Resolution in South Africa

At the 2014 Mining Indaba Sustainable Development day, Archbishop Njongonkulu Ndungane (Founder and Chair of the board for African Monitor and Former Archbishop of Cape Town) gave a keynote address setting the tone for a proceeding panel discussion on mining and community relations, stressing the need to bring morality into business decisions with the understanding that profitability needs not to be the only consideration. A common thread running through the discussion that followed was the need for effective, transparent and … “Mining and Community Relations: Conflict and Resolution in South Africa”

Life Is Better With Luci: How Solar Lanterns Help Keep Haitian Communities Safe and Healthy

More than 1.6 billion people around the world rely on kerosene lamps as a source of light. Kerosene is a toxic fuel oil that can irritate the skin and adversely affect the central nervous system, contributing to the nearly 2 million premature deaths caused by indoor pollution related illnesses. Kerosene fuel also adversely impacts the environment. A recent report shows that 7-9 percent of the kerosene used in lamps is converted into black carbon, a powerful climate change pollutant, and … “Life Is Better With Luci: How Solar Lanterns Help Keep Haitian Communities Safe and Healthy”

Redefining Sustainability in Asia: Rise of ‘Aspirational’ Consumers

Originally published for K Magazine, GlobeScan CEO, Christophe Guibeleguiet, takes a look at how Asian consumer attitudes to business in society are changing and the need for companies to balance opportunity with responsibility. Divided into a 3-part blog series, our first post looked at trust, optimism, and extending corporate leadership in Asia, our second on health and safety issues, while this post will look at the rise of ‘Aspirational’ consumers. In the first part of this blog series, we looked at the growing trust … “Redefining Sustainability in Asia: Rise of ‘Aspirational’ Consumers”

Redefining Sustainability in Asia: Back to Basics on Health and Safety

Originally published for K Magazine, GlobeScan CEO, Christophe Guibeleguiet, takes a look at how Asian consumer attitudes to business in society are changing and the need for companies to balance opportunity with responsibility. Divided into a 3-part blog series, our first post looked at trust, optimism, and extending corporate leadership in Asia, while a future post will look at the rise of ‘Aspirational’ consumers. This one focuses on health and safety issues. In the first part of this blog series, we looked … “Redefining Sustainability in Asia: Back to Basics on Health and Safety”

Redefining Sustainability in Asia: Extending Corporate Leadership

Originally published for K Magazine, GlobeScan CEO, Christophe Guibeleguiet, takes a look at how Asian consumer attitudes to business in society are changing and the need for companies to balance opportunity with responsibility. Divided into a 3-part blog series, future posts will look at health and safety issues, and the rise of ‘Aspirational’ consumers. One of the defining features of the early 21st Century has been the apparently inexorable rise of China, and with it, a shift in the balance … “Redefining Sustainability in Asia: Extending Corporate Leadership”