Since 1987, GlobeScan has been providing evidence-led strategy to companies, NGOs and governmental organizations. While our work will continue to be based on insights and advisory support to help our clients around the world build more trust with their stakeholders, our ambition and focus have evolved with changing times. We are delighted to announce the launch of our new look website which kicks off GlobeScan’s fourth decade. We have repositioned our purpose to be about “building trusted leadership to create … “Celebrating 30 Years of GlobeScan With a New Look”
This blog is part of the GlobeScan/SustainAbility Leaders Survey 20th anniversary project being conducted by GlobeScan and SustainAbility in partnership with Interface. Since 1997, GlobeScan has been asking a global panel of sustainability experts who exemplifies and what defines leadership on sustainable development. While asking the same questions for 20 years might sound a little too close to Einstein’s definition of insanity, in truth it has been fascinating, both for the constants in the process and for the huge changes in responses we have revealed. … “The Dynamics of Corporate Sustainability Leadership Over Two Decades: Insights from Dow’s Neil Hawkins”
More deeply understanding some of the key challenges facing young people across North America, Latin America and the Caribbean is in line with Scotiabank’s new strategy to invest 70% of its philanthropic support to organizations that help young people in the community. To help assess the state of health & well-being and education of young people in these communities, we worked in partnership with Scotiabank and an advisory council of leading external experts on key issues impacting young people to develop the Scotiabank … “Developing the Scotiabank Young People in the Community Index | Report”
GlobeScan has been tracking global public perceptions and engagement around climate change since 1998. We have also convened consumers and stakeholders through focus groups, interviews, and events to understand key opinions, barriers, and opportunities around climate action. Through all these years of research, a common and frustrating theme has emerged: climate change has a major PR problem, and it’s not necessarily getting any better. For global corporations, governments, and civil society organizations to be able to take the urgent action … “Three Major Pitfalls of Public Engagement on Climate Change and What to Do About Them”
With all that has happened over the past 12 months, it felt appropriate to include this Star Wars reference in the title of this blog. Far from being gratuitous, I use it to highlight the positive reaction that many businesses have had to the significant political shocks and instability that we have been witnessing. In BSR and GlobeScan’s ninth annual Sustainable Business Survey, a majority of corporate sustainability professionals say they are confident that their companies will stay the course … “Stay on Target! Stay on Target! – Results from the Ninth Annual BSR/GlobeScan State of Sustainable Business Survey”
Tarred by the Same Brush: How Should American Companies React to the Declining Reputation of the US?
Among global publics, the US has never been the most popular country, at least in terms of the way people view the impact it has on the world. We know this because of the long-term tracking survey GlobeScan has conducted with the BBC World Service since 2005. In our latest global country poll for the BBC World Service, the US showed the most substantial decline in ratings out of all the countries polled this year. In 2012, the US … “Tarred by the Same Brush: How Should American Companies React to the Declining Reputation of the US?”
The march towards the implementation of the SDGs is gaining traction. An ever-growing network of stakeholders is willing to join forces to tackle these 17 societal challenges. Because the Goals relate to global problems that have a real impact on each of us as human beings, directly or indirectly, it is revealing to reflect on the idea of global citizenship and how it is progressing among the public. Continue reading this article at UNESCO.org
Saint, Sinner or Change Maker? Measuring the Impact of NGOs on Corporate Reputation It’s a truism that today’s NGOs are political weather-makers across a wide range of issues. From the environment and consumerism to human rights and animal welfare, we see corporations often struggling with NGO-led public policy storms nationally and globally. What is the effect of NGO campaigns on corporate reputation? Are they affecting public trust in NGOs versus business, and if so, what are the policy implications? And … “Upcoming Webinar: Saint, Sinner or Change Maker? Measuring the Impact of NGOs on Corporate Reputation”
Mid-May 2017, more than 2,000 sustainability professionals gathered in Detroit for the annual Sustainable Brands conference. SB’17 Detroit’s theme Redefining the Good Life was designed to let delegates explore “how redefined societal aspirations are transforming the way brands deliver value for their customers.” During the opening night plenaries, Eric Whan of GlobeScan and Mark Lee of SustainAbility presented the results of the 2017 GlobeScan-SustainAbility Leaders Survey. The GSS Leaders Survey has been running for two decades and explores sustainability expert views … “Building the Good Life: Evolving Perceptions of Corporate Sustainability Leadership”
Recognized as the most sustainable company in Latin America, Brazilian cosmetics manufacturer Natura is about to become a global player. It has offered €1 billion to L’Oreal for the acquisition of The Body Shop. The deal, set to be finalized by the end of this year, will solve one of Natura’s biggest challenges: how to scale up faster in the developed markets of Europe and the United States. Natura’s admiration for The Body Shop began a long time ago. The … “Natura’s Journey to Becoming a Global Company”