Do Canadians value water? Are our attitudes and behaviours evolving? We will share insights from the 8th annual RBC Canadian Water Attitudes Study in a special webinar featuring Bob Sandford, Canadian water expert, Robert Haller, Executive Director of the Canadian Water and Wastewater Association, and Chris Coulter, co-CEO of GlobeScan. Join us to hear about the findings from this quantitative survey of 2,000 Canadians, the most comprehensive of its kind in the world! Webinar Title: 2015 RBC Canadian Water Attitudes … “Upcoming Webinar: 2015 RBC Canadian Water Attitudes Study”
On Wednesday, February 11th we hosted a webcast titled: Risk & Reputation: Trends From Digital Analytics & Primary Research: A Data-Rich Conversation with GlobeScan and Polecat. Presenters Chris Coulter and Christophe Guibeleguiet, co-CEOs of GlobeScan, and Yasmin Crowther, Head of Strategic Research and Bronwyn Kunhardt, Managing Director at Polecat, took participants through a lively and evidence-rich discussion on corporate risk and reputation. Drawing on GlobeScan’s primary research (GlobeScan Radar) and Polecat’s digital analytics (MeaningMine), the webinar explored key trends in risk, issues and … “Webinar Recap: Risk & Reputation – Trends From Digital Analytics & Primary Research”
The HP Living Progress Exchange (LPX) is an online discussion that brings together leading experts and thinkers to share perspectives and develop new ideas to help make sustainable progress in three key areas: human progress, economic progress and environmental progress. On September 9, 2014, hundreds of experts from around the world joined HP and GlobeScan in the first online LPX to explore challenges and ideas in these three key areas of sustainability. The discussion was rich and enlightening, with some … “Engaging Experts on Human, Economic and Environmental Progress: The HP Living Progress Exchange”
On Thursday, January 15, GlobeScan’s co-CEO, Chris Coulter, moderated a lively discussion with a number of GlobeScan colleagues who presented our most insightful findings from 2014 to help us prepare for 2015. Femke de Man, Caroline Holme, James Morris, and Eric Whan drew on our greatest insights from our ongoing public and stakeholder trends, as well as our custom work to help us understand challenges and opportunities for leadership in 2015, including how to rebuild trust, how to engage and mobilize consumers and stakeholders … “GlobeScan Webinar Recap: Viewpoints for Business in 2015 – Progress and Purpose”
Please join Chris Coulter and Christophe Guibeleguiet from GlobeScan, and Bronwyn Kunhardt and Yasmin Crowther from Polecat for a lively and evidence-rich discussion on corporate risk and reputation. Drawing on GlobeScan’s primary research and Polecat’s digital analytics, we will explore key trends in risk, issues and leadership across different sectors, companies and global markets. Particular attention will be paid to the oil, pharma and finance sectors. The webinar will also demonstrate how primary and digital research complement each other in … “Upcoming Webinar: Risk & Reputation – Trends From Digital Analytics & Primary Research”
GlobeScan’s co-CEO, Chris Coulter, will moderate a lively discussion with a number of GlobeScan colleagues who will present our most insightful findings from 2014 to help us prepare for 2015. Femke de Man, Caroline Holme, James Morris, and Eric Whan will draw on our greatest insights from our ongoing public and stakeholder trends, as well as our custom work to help us understand challenges and opportunities for leadership in 2015, including how to rebuild trust, how to engage and mobilize consumers and stakeholders and … “Upcoming GlobeScan Radar Webinar: State of the World – Progress and Purpose”
Sometimes, the present bodes well for the future. Last week I attended the 2014 Net Impact conference in Minneapolis, and it was a buzz of energy and enthusiasm: everywhere one looked there were high-caliber students and “professionals” in CSR and sustainability wanting to forge greater connections to deliver impact. The energy in the sprawling Convention Center was contagious, with professionals feeding off the ambition and enthusiasm of rising leaders in the room. While the focus of this event tends to be … “Net Impact 2014: The Future of Sustainability Leadership”
I had the pleasure of attending the 2014 BSR Conference last week, and was blown away by the number of interesting, thought-provoking speakers the event featured. There were many inspirational moments during the three days of convening, and so I thought I’d share my top 5 quotes from the conference. These comments not only sum up some of the key themes that ran through the entire event, but are also great food for thought for the GlobeScan nexus of brand, … “BSR 2014: Five Quotes to Make You Think”
After touching on the relationship between brands and consumers on Day One, Day Two of the Sustainable Brands conference in London offered a wealth of insights and real life experiences in how to embed sustainability into an organisation. Three “must-do’s” stood out for me: First, embedding sustainability starts with identifying a corporate purpose and a set of values which will guide how employees behave as individuals, and collectively. David Wheldon, Head of Brand, Reputation and Citizenship at Barclays Group shared his … “Sustainability Starts From Within: 3 Key Takeaways from Day Two at Sustainable Brands London 2014”
Three themes stood out for me in the midst of all the great presentations and discussions on the first day of the Sustainable Brands conference in London. First, we kept hearing about shifts in the relationship between brands and consumers and the opportunities that are opening up for marketers. James Goodman (Forum for the Future) reflected that brands need sustainability and that the relationship with consumers is moving from the linear to the circular. There’s also increasing complexity in channels of influence, … “Opportunities to Reimagine Brand Purpose: 3 Key Takeaways from Day One at Sustainable Brands London 2014”