For decades, well-meaning and erudite social scientists, marketers and their researchers, activists, and advertisers have all been searching for a magic wand. With just one wave, that wand would shift consumers’ choice calculus from socially and environmentally harmful decision making, to instinctive inclinations that would save the planet. They (and we count ourselves at GlobeScan among them) have thus far failed to find it. The reason why? The assumption that consumers would simply do the right thing if presented with morally “better” … “Five Reasons the Time Is Right to Help Consumers Live Healthy and Sustainable Lifestyles”
Our Insights
Keep up to date with our latest news, webinars, and reports.
Keep up to date with our latest news, webinars, and reports.
This is the decade for climate action, a decisive point where we need to take meaningful action to get climate change under control and get on track toward meeting the 1.5°C temperature goal of the Paris Agreement. Results from the newly released report by GlobeScan and SustainAbility, “The Climate Decade: Ten Years to Deliver the Paris Agreement” show that two-thirds (67%) of experts across 66 countries say that companies need to become carbon neutral by 2030 or sooner to remain competitive. … “Pressure is on for Companies to Rapidly Address Climate Change”
People in emerging markets are more optimistic about the future and the globalized economy, and are increasingly engaging in ethical consumerism GlobeScan’s research shows that there is a pronounced difference in optimism for the future between people in emerging economies, who tend to be much more hopeful, and those in the OECD countries, where fewer than half believe that future generations will enjoy a higher quality of life than we do today. People in China, India, Indonesia, and Saudi Arabia … “Global South Rising: A GlobeScan Insight Report”
Based in India, Aditya Birla Group (ABG) was founded in 1857. With more than 120,000 employees worldwide and spanning 34 countries and 14 sectors, the Group is built on a strong foundation of stakeholder value creation. GlobeScan’s India Director Anup Guruvugari spoke with Tony Henshaw, Chief Sustainability Officer of ABG, about their strategy to build sustainable businesses. What does sustainability mean to ABG, a group with a legacy of more than 150 years in 35 countries and one of India’s first big … “Recognizing Leaders: Tony Henshaw, Aditya Birla Group”
Our February 18 webinar explored results from the latest edition of the GlobeScan / SustainAbility Survey (GSS), which evaluates progress on addressing climate change generally, and specifically on corporate action and leadership. GSS is one of the longest-running expert surveys on sustainability-related topics of its kind. In the 2020 Climate Survey we analyzed the viewpoints of over 550 global sustainability experts representing business, government, NGOs and academia across 47 countries on a range of questions including: Importance of various societal … “The 2020 Climate Survey: Evaluating Progress on Climate Change | Webinar”
GreenBiz Research, in partnership with GlobeScan, engaged 20 experts from around the world to get their views on the pathway to a more circular economy. The shift to a more circular economy offers a compelling solution to the way the world currently conducts business. Circularity has the potential to change economic systems and help avoid devastating impacts to our climate and society. But circularity cannot happen in a vacuum. Migrating to a circular economy requires systemic change, not only to … “Report: How Consumer Engagement Can Drive Circularity”
A GlobeScan-SustainAbility Survey We are entering the climate decade. A ten year period where our collective actions will determine the kind of world our children and grandchildren will inherit. Since the launch of the Paris Climate Agreement in 2015, every two years GlobeScan and SustainAbility have asked global experts to assess progress towards reducing global greenhouse gas emissions. In the time since our first report was released in 2015, and second report in 2017, urgency has grown. The International Panel … “The Climate Decade: Ten Years to Deliver the Paris Agreement | Report”
2020 Survey of Sustainability Experts 11 February 2020 – Released today at the flagship GLOBE conference in Vancouver, findings of a new report “The Climate Decade: Ten Years to Deliver the Paris Agreement” by GlobeScan and SustainAbility, show that experts see the coming decade as crucial for companies to make significant progress on their emissions targets in order to remain competitive. Two-thirds (67%) of experts across 66 countries say that companies need to become carbon neutral by 2030 or sooner to … “To Remain Competitive Companies Must Become Carbon Neutral Within A Decade”
The Healthy & Sustainable Living study was designed and launched with a range of partners including GlobeScan, IKEA, P&G, PepsiCo, VF Corporation, Visa, Worldwide Brewing Alliance and WWF International to help companies better understand the barriers and enablers of living in a way that is good for people and the planet. The study surveyed 25,000 people across 25 countries to explore current understanding, concerns, expectations, and opportunities to support healthier and more sustainable lifestyles. GlobeScan is hosting a series of … “Healthy & Sustainable Living Webinars & Events”
A major survey of seafood consumers across seven countries in Europe, Asia, and North America has found widespread concern about the environmental and social impacts of food, with two thirds (63%) calling for “radical” or “significant” change to feed the world’s growing population. The survey of over 7,000 seafood consumers in Germany, France, The Netherlands, China, Japan, Canada and the USA was carried out by GlobeScan on behalf of the Aquaculture Stewardship Council (ASC) in summer 2019. While it found … “Two Thirds of Seafood Consumers Call For “Radical or Significant” Change to Feed Growing Population”
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Radar is a global public opinion research program of evidence and insights that is a vital part of GlobeScan’s contribution to helping influential organizations understand material issues, societal trends and the expectations people have of them. In uncertain times, leadership organizations need to build trust with their stakeholders and society and better engage with their external context. Since 1997, GlobeScan Radar has explored questions such as how concerns about several economic, environmental and social issues are changing, how people’s preferences … “The Latest Trends That Will Shape 2020 and Beyond | Report”
Since 2012, Larry Fink, Chairman and CEO of BlackRock – the world’s largest asset management company, overseeing $7 trillion worth of investments – has sent out an annual letter to CEOs of the companies that BlackRock invests in on behalf of its clients. As we start a new decade, Fink’s 2020 letter takes a strong tone from the outset, with the title “A Fundamental Reshaping of Finance.” The letter appears to be smashing the records of its previous counterparts in … “From Governance to Purpose to the Fundamental Reshaping of Finance: Analysis of Larry Fink’s Annual Letter to CEOs”
The global population is becoming more informed and increasingly anxious about climate change, according to a new global climate action report from IKEA. The study of 31,000 people across 30 countries shows that despite recognising the collective need to do more, individuals feel disempowered and action is stagnating. The global study was conducted to understand how people think and feel about climate change, and what they are doing to address it in their daily lives. The Climate Action Report was released by Ingka Group, a strategic partner in … “More People Are Feeling Anxiety, Fear Over Climate Change, But Action Stagnates”
Based in India, Mahindra Group comprises over 150 companies across 100+ countries. Each of these companies is bound by one purpose – to Rise. Inspired by this spirit, its legacy and values, Mahindra Group’s goal to always positively impact their partners, stakeholders, communities and the world at large remains unshakeable. GlobeScan’s India Director Anup Guruvugari spoke with Anirban Ghosh, Chief Sustainability Officer of the Mahindra Group, about their sustainability journey. With a legacy of more than 75 years across the … “Recognizing Leaders: Anirban Ghosh, Mahindra Group”
Global Reporting Initiative (GRI), the global sustainability reporting standard setter, and global power company, Enel, hosted two live online moderated discussions in 2019 which brought together business and policy representatives from around the world. These key stakeholders shared their views on the changes needed to ensure companies can actively contribute to the UN Sustainable Development Goals (SDGs) and how reporting and partnerships support this process. The second forum in this series took place in November, to gather ideas and scope … “Scoping a Vision Towards Accomplishing the SDGs | Report”
As we come to the end of the year, we close out 2019 with a review of our ten most widely read posts of the year. The GlobeScan community gravitated toward our contributions on the Sustainable Development Goals, corporate purpose, transparency, wildlife conservation, sustainable lifestyles, and leadership. We enter the next decade with an energized sense of living our purpose of building trusted leadership to create a better future. We look forward to working together in 2020 to help build … “Best of 2019 Highlights”
Hanna Hallin is H&M Group’s Global Strategy Lead, Transparency and Stakeholder Engagement. She joined H&M seven years ago after having several different roles at NGOs in Sweden, and later moved with her family to Hong Kong. H&M Group is a global fashion company with eight different brands, of which H&M is the largest. The company was founded in 1947, employs 177,000 people, and it is still majority owned by the founding family. According to Hanna, this contributes to a culture … “Recognizing Leaders: Hanna Hallin, H&M”
People across the world are increasingly worried about climate change, especially Gen Z Citizens across the world are increasingly saying that climate change is a serious issue; it now ranks among the top of a range of 18 global issues that people in 25 countries surveyed say are “very serious.” Concern about climate change ranks third after terrorism and environmental pollution in general, and on par with corruption and the depletion of natural resources. Over the past five years, concern … “Climate Change: A GlobeScan Insight Report”
Business’s social license to operate is eroding in Europe and North America There is a growing divide between developed and emerging markets in terms of people’s trust in business to act in society’s best interest. Those in developed markets are losing trust in global companies, while people in emerging markets remain generally more trusting of business. Trust in big business has fallen in recent years in the OECD member countries that GlobeScan has tracked over time. In Germany, fewer people … “Trust in Business: A GlobeScan Insight Report”
All In presents a roadmap for tens of thousands of businesses globally who have yet to embed sustainability in their corporate strategies. It outlines an approach to leadership critical to future business success and ensuring a better world for all. All In is based on two decades of GlobeScan-SustainAbility Leaders Survey research with sustainability experts from more than 80 countries as well as more than 40 interviews with former, current and future corporate leaders including Sir Mark Moody-Stuart, Lise Kingo, Paul Polman, Jeff Immelt, … “All In: An Introduction to the Book”
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New research in the United States and across 25 countries reveals significant opportunities for business and government to enable sustainable living for the benefit of both people and the planet. Results from GlobeScan’s Healthy & Sustainable Living Consumer Insights Study 2019 show that many Americans are very concerned about environmental issues and many are interested in leading healthy and sustainable lives, but few are able to do so effectively. People say they need government and business to help, not least … “Consumers Need More Affordable Access to Healthy and Sustainable Living”
About the Survey The BSR/GlobeScan 11th Annual State of Sustainable Business Survey communicates the sustainability issues that companies are most focused on today. The survey includes responses from business leaders representing 125 global companies. Introduction The world is changing at a rapid pace. New technologies, shifting cultural norms, evolving economic structures, and unprecedented environmental threats are reshaping the planet. This survey provides insight into the world of sustainable business and identifies common perceptions and practices of corporate sustainability professionals. This is … “The 2019 BSR/GlobeScan State of Sustainable Business Survey | Report”
4th November 2019 – GlobeScan is pleased to announce the appointment of Randi Kronthal-Sacco as a new independent Director to its Board. Randi is a Senior Scholar at the NYU Stern Center for Sustainable Business. With over 25 years of packaged goods and pharmaceutical experience, Randi most recently was a senior executive at Johnson & Johnson®, where she served as Worldwide Vice President on two of the company’s most important franchises, Johnson’s Baby and Women’s Health. Prior to her role … “GlobeScan Announces the Appointment of New Board Member”
In July 2019, GRI, the global sustainability reporting standard setter, and Enel, a global power company, announced a partnership to explore how the private sector can actively contribute to the Sustainable Development Goals (SDGs). To do so, GRI and Enel partnered with global insights firm, GlobeScan, to host a series of real-time, online, text-based discussion sessions. Forum 1 consisted of two 90-minute discussions on 8 October 2019. The event attracted 394 participants from 56 countries around the world, and 12 … “Driving Corporate Action Towards Accomplishing the SDGs | Report”