Young Consumers Are More Willing to Engage in the Sharing Economy and Circular Behaviors “Extremely” and “Very Interested,” by Age, Average of 27 Countries, 2020 Globally, younger people are consistently more interested in circular behaviors like using returnable containers for purchases or renting and sharing items. Those over 30 years old are less likely to favor the shared economy model. Consumers across age groups are interested in actions that support circular behavior. They are most interested in activities where retailers help … “Insight of the Week: Young Consumers Are More Willing to Engage in the Sharing Economy and Circular Behaviors”
Beijing, China – An annual consumer survey of the elephant ivory trade in China finds that demand for ivory continues to decrease since the country banned domestic trade in 2017 and is now less than half of pre-ban levels. Just 18 percent of consumers surveyed intend to purchase ivory in the future, a significant drop from 43 percent pre-ban. World Wildlife Fund (WWF) and research organization GlobeScan, have conducted the largest consumer survey about the elephant ivory trade in China—2,000 people … “Report: Demand for Elephant Ivory in China Drops to Lowest Level Since National Ban”
Next month, GlobeScan and its growing set of brand partners will conduct their latest annual Healthy & Sustainable Living survey of roughly 30K people across 30 markets to explore consumer motivations, needs and expectations; as well as opportunities for influential organizations to support healthier and more sustainable living. Over the past year, COVID-19 has disrupted lives all around the world. Due to lockdown, our daily habits have changed dramatically in a very short time — but it’s impossible to say … “Will Sustainable Consumer Behaviors, Attitudes Persist Post-Pandemic?”
According to the Global Footprint Network, humans are consuming resources at a rate of more than 1.7 times faster than the planet can regenerate them. While there are no simple solutions, this imbalance presents a significant opportunity to enable more sustainable lifestyles. Indeed, finding ways to engage and mobilize 8 billion people to live healthier and more sustainably is arguably one of the great priorities of this Decade of Action as the world works to achieve the UN’s Sustainable Development … “Breakthrough: Seven Unlocks to Scaling Healthy and Sustainable Living | Report”
Consumers Rate Health, Food, and Tech Sectors Highest on Social Responsibility Performance of Sectors in Fulfilling Their Responsibilities to Society, Net Performance,* Average of 27 Countries, 2020 There is great variability in the reputation of sectors across the economy. Sectors providing essential services are rated particularly highly: Healthcare companies are rated the highest while pharmaceutical companies are a few ranks behind. Agriculture/farming, food, technology, and consumer goods sectors have all been instrumental in meeting essential needs during COVID-19. This highlights a … “Insight of the Week: Consumers Rate Health, Food, and Tech Sectors Highest on Social Responsibility”
Women Are Significantly More Likely Than Men to Use Their Buying Power to Make a Difference Changed Purchase Choices to Make a Difference on Issues By Gender, Average of 27 Countries, 2020 GlobeScan’s data consistently show that women are more concerned about social and environmental issues and are more likely to use their power as consumers to address these concerns. Data show that females are significantly more likely than males to say they have changed their purchasing choices in … “Insight of the Week: Women Are Significantly More Likely Than Men to Use Their Buying Power to Make a Difference”
Significant Opportunities for Plant-Based Alternatives to Real Meat, Especially in Asia and Latin America Preference for Meat vs Plant-based by Country, 2020 (Subsample: Meat eaters, representing 91% of the global population) Most meat-eaters globally prefer real meat to alternatives made from plants if price and taste remained equal (59% vs 41%). In seven out of the 27 countries surveyed, majorities say they would prefer plant-based to real meat, including in Argentina, Brazil, China, India, Mexico, Thailand, and Vietnam. Younger consumers … “Insight of the Week: Significant Opportunities for Plant-Based Alternatives to Real Meat, Especially in Asia and Latin America”
Flipkart first started operations in 2007, and, since then, has almost single-handedly driven the adoption of e-commerce in India. Starting with books, Flipkart today offers 150 million products across 80+ categories, has a registered customer base of over 300 million, and delivers across all 20,000+ pin codes in India. The levers Flipkart has used to scale the e-commerce industry are innovation and technology. GlobeScan’s India Director Anup Guruvugari spoke with Mahesh Pratap Singh the Head of Sustainability and Social Responsibility … “Recognizing Leaders: Mahesh Pratap Singh, Flipkart”
These days, it’s hard to argue that sustainability is a niche consumer interest. A vast majority of consumers worldwide believe we need to consume less, according to research by GlobeScan. More to the point, 57 percent of consumers in that survey were willing to pay more for sustainable products. But only about a quarter of them actually made any sustainable changes to their lifestyle or consumption. So what gives? “There’s this really marked intention-action gap when we’re asking people to … “The ‘Last Mile’ of Consumer Sustainability Behavior”
Consumers Believe That Affordability of Responsible Products and Services Is Key Preferred Company Actions to Help People and the Environment, Average of 27 Countries, 2020 When asked what companies can do to enable healthy and sustainable living, consumers globally prioritize ensuring affordable yet responsible products. This is consistent across almost all 27 markets surveyed and across all generations, highlighting how pivotal affordability is for consumers to be able to change their behavior at scale. Notes: Question wording: What are the … “Insight of the Week: Consumers Believe That Affordability of Responsible Products and Services Is Key”