Dr. Mukund Rajan is the erstwhile Brand Custodian at the Tata group of companies, now responsible for the sustainability practice there. Boasting global brands that include Jaguar, Land Rover, Tetley Tea, and Tata Steel, the Tata group of companies is one of the success stories of emerging economy companies going global. GlobeScan Chairman Doug Miller had the pleasure of interviewing Dr. Rajan about Tata’s remarkable story, which remains relatively unknown outside of India. Dr. Rajan, I’d like to start with … “Recognizing Leaders: Dr. Mukund Rajan, Tata”
Five Human Aspirations and the Future of Brands: findings from The 2016 Aspirationals Consumer Index – a BBMG/GlobeScan Study.
On November 9 we hosted a webinar discussion titled “Managing Trust Risk: Insights from a Global Consultation with Corporate Affairs Practitioners.” The trust deficiency that many businesses are facing is an underlying threat to their license to operate, that also undermines the reputation equity. Trust has become such a critical strategic issue that it needs to be fully integrated as part of risk management, and this evolution has reshuffled the cards for corporate affairs practitioners. Managing trust risk requires a … “Webinar Recap: Managing Trust Risk: Insights from a Global Consultation with Corporate Affairs Practitioners”
On November 9 at 11am EST / 8am PST / 3pm GMT, we’ll be hosting a live webinar discussion titled “Managing Trust Risk: Insights from a Global Consultation with Corporate Affairs Practitioners.” The trust deficiency that many businesses are facing is an underlying threat to their license to operate, that also undermines the reputation equity. Trust has become such a critical strategic issue that it needs to be fully integrated as part of risk management, and this evolution has reshuffled … “Upcoming Webinar: Managing Trust Risk: Insights from a Global Consultation with Corporate Affairs Practitioners”
Diane Osgood is the Director of Business Innovation at Virgin Management where she works with the executive teams at Virgin business to define and integrate purpose and sustainability across all areas of operations. She works across functions such as brand, people (HR), business and product innovation, customer experience, environmental performance and charitable activities. She brings two decades of experience in corporate sustainability, purpose development and partnership development. GlobeScan Director Eric Whan recently spoke with Diane about how Virgin has become … “Recognizing Leaders: Diane Osgood, Virgin”
GlobeScan, SustainAbility and Sustainable Brands are delighted to invite you to a webinar on June 29 (for Europe, Americas and Africa time zones) and June 30 (for Asia and Oceania time zones) to discuss the results of the 2016 edition of the GSS Sustainability Leaders Report (press release | full report). The GlobeScan/SustainAbility Leaders Report is the longest-running survey of its kind and has tracked expert opinions on sustainable development leadership for more than 20 years. In our latest survey, produced in partnership with Sustainable … “Upcoming Webinar: The 2016 GSS Sustainability Leaders Report”
A report on Pharmaceutical sector intelligence, drawn from GlobeScan Radar’s 2014 study of global public attitudes towards business in society.
A report on Beer sector intelligence, drawn from GlobeScan Radar’s 2014 study of global public attitudes towards business in society.
In recent years there has been a growing concern amongst research buyers regarding the usefulness and reliability of opinion polls, in general, and the predictive adequacy of attitudinal metrics, in particular. With the growing use of big data, many clients are questioning the ability of stated attitudes or ratings of corporate reputation to shape stakeholders’ behaviour. Many are expecting research to predict specific behaviours, similar to the way that seismologists predict earthquakes or meteorologists the weather. Many clients ask us … “Stated Attitudes in Brand and Reputation Modelling. Shifting Paradigms?”
Heinrich Jessen is Chairman of Jebsen & Jessen, a diversified industrial group in Asia, with roots in the colonial trading companies of the 19th century. He started his career as a tropical biologist before joining the family business in 1995, of which he became Chairman of the executive board in 2010. Heinrich serves as council member in the Singapore National Employers Federation, Yale University’s School of Forestry and Environmental Studies, MIT Press’ Journal of Industrial Ecology and the United World College South … “Recognizing Leaders: Heinrich Jessen, Jebsen & Jessen”