Join us for the SDG Leadership Forum for Goal 8 on Wednesday 13th June 2018. As part of our ongoing series of online dialogues, the SDG Leadership Forum for Goal 8 (Decent Work and Economic Growth) is a chance for us to make a significant impact together and advance progress on the Global Goals. The UNDP describes the importance of Goal 8 well: “Over the past 25 years the number of workers living in extreme poverty has declined dramatically, despite the lasting … “3M and GlobeScan to Host SDG Leadership Forum for Goal 8: Decent Work and Economic Growth”
GlobeScan and SC Johnson are delighted to invite you to a webinar on Thursday, May 10 at 11am São Paulo / 10am New York for an engaging conversation on how companies are raising the bar for transparency and why it matters. We’ll share with you insights from GlobeScan’s 20 years of global tracking on the sustainability agenda, with a focus on Brazil, and why fostering transparency is a defining characteristic of leadership. You’ll hear how SC Johnson – maker of trusted household … “Upcoming Webinar | Making the Case for Building Trust Through Transparency (Brazil)”
On February 15, the NYU Stern Center for Sustainable Business and GlobeScan co-hosted a panel discussion titled, “Corporate Sustainability Leadership: Past, Present and Future Trends”. Moderated by GlobeScan co-CEO Chris Coulter, who provided context throughout from GlobeScan’s expert stakeholder research on sustainability leadership, this informative panel conversation featured reactions and insight from corporate leaders at McDonald’s and PepsiCo. Watch the full recording of the event below, featuring: Jon Banner, EVP Communications, PepsiCo Francesca DeBiase, Chief Supply Chain and Sustainability Officer, McDonald’s … “Corporate Sustainability Leadership: Past, Present and Future Trends”
On the back of GlobeScan’s 30th anniversary celebration in 2017, we are incredibly proud to announce that GlobeScan has become a Certified B Corporation. Certified B Corporations are leaders of a global movement of people using business as a force for good. They meet the highest standards of overall social and environmental performance, transparency and accountability and aspire to use the power of business to solve social and environmental problems. We joined the B Corp movement to support the growth and success of … “GlobeScan Announces Certification as a B Corp”
Largest-ever Ivory Consumer Survey Also Finds Awareness is Low 12 December 2017 – As a landmark ban on domestic ivory trade comes into effect in China at the end of this month, a TRAFFIC, GlobeScan and WWF survey found that the ban has widespread support from a majority of consumers surveyed and that it is likely to substantially reduce ivory purchase. However, many citizens are unaware of the upcoming ban. The ban is widely hailed by the international community as a game changer that, … “Report: Upcoming Ivory Ban Widely Supported by Consumers in China”
TRAFFIC and WWF commissioned GlobeScan to conduct research in order to build upon previous consumer analysis and to generate up-to-date insights about ivory consumption and consumer perceptions toward the impending ivory ban. This research seeks to discover the nature of ivory consumption in 15 surveyed cities in China, to understand consumers’ perception towards the ivory ban, and to assess effective massaging and mechanisms for demand reduction. This research will also serve as the foundation of TRAFFIC and WWF’s future behavior change … “Demand Under the Ban: China Ivory Consumption Research | Report”
New Report by BBMG and GlobeScan Reveals Global Consumer Aspirations, Challenges 10 October 2017 – Trust is down. Expectations are up. And like never before, the world’s consumers are turning to brands to address the social and environmental challenges that affect their aspirations for a better life in divided times. According to a new global study by BBMG and GlobeScan, Brand Purpose in Divided Times, net trust in global companies to act in the best interest of society is negative (-2). And for … “Trust is Down, Expectations are Up as Brands Take Center Stage in Cultural Divides”
On October 10, along with our partners at BBMG, we hosted a webinar titled: Brand Purpose in Divided Times – Four Strategies for Brand Leadership. One of the greatest challenges facing brands today is the ability to connect deeply with consumers. This is particularly difficult in a context of low trust in business, shifting consumer expectations and more choice in a global economy. In order for brands to build trust and connect with consumers, a new approach is required that must … “Brand Purpose in Divided Times: Four Strategies for Brand Leadership”
One of the greatest challenges facing brands today is the ability to connect deeply with consumers. This is particularly difficult in a context of low trust in business, shifting consumer expectations and more choice in a global economy. In order for brands to build trust and connect with consumers, a new approach is required that must begin with purpose and intention. Explore Brand Purpose in Divided Times: Four Strategies for Brand Leadership – a BBMG/GlobeScan Study: Download Full report Read … “Brand Purpose in Divided Times: Four Strategies for Brand Leadership | Report”
This blog is part of the GlobeScan/SustainAbility Leaders Survey 20th anniversary project being conducted by GlobeScan and SustainAbility in partnership with Interface. Since 1997, GlobeScan has been asking a global panel of sustainability experts who exemplifies and what defines leadership on sustainable development. While asking the same questions for 20 years might sound a little too close to Einstein’s definition of insanity, in truth it has been fascinating, both for the constants in the process and for the huge changes in responses we have revealed. … “The Dynamics of Corporate Sustainability Leadership Over Two Decades: Insights from Dow’s Neil Hawkins”